Latest stories
ABN Group Victoria appoints Half Dome as media agency
Will Harms: 'Our shared curiosity and attitude will help drive the marketing transformation, and we’re excited to deliver industry-leading outcomes together.'
by Alisha Buaya – Mar 12, 2025
McDonald's marks the return of footy on TV via DDB and OMD Sydney
Jack Nunn: 'To steal a line from Bruce, these are delicious.'
by Alisha Buaya – Mar 12, 2025
Copy-and-paste content contributes to so-called 'culture rot': Backslash
Eloise Liley: 'In 2025, brands have a choice - to aim for cultural relevance or to push past it and strive for cultural creation.'
by Alisha Buaya – Mar 12, 2025
Poem wins McCain's social media account in ANZ
Katie Raleigh: 'Social media has evolved dramatically, and today, creating ‘social-first’ content that earns attention is paramount.'
by Alisha Buaya – Mar 11, 2025
5D appoints Andrew Slot as Melbourne managing director
Lyndall Spooner: 'Andrew's appointment and the launch of our Melbourne office mark key milestones in our expansion'.
by Natasha Lee – Mar 11, 2025
McDonald's brings back Surprize Fries promotions via tms
Surprize Fries will run across Australia and New Zealand until 1st April.
by Alisha Buaya – Mar 11, 2025
Bundaberg Rum unveils three new 'Forever Classic' ads with the Bundy Bear via Leo Australia
All TVCs have been directed by Mr Inbetween’s Nash Edgerton, featuring the fully animatronic 7-foot bear created by Academy-award-winning 'Odd Studio.'
by Alisha Buaya – Mar 11, 2025
Afterpay Day returns with immersive VR experience
Kevin Azzopardi: 'This Afterpay Day, we’re reimagining retail with an experience that blends technology, innovation and the thrill of discovery'.
by Natasha Lee – Mar 11, 2025
Media agencies continue to be resilient and adaptable: MFA Industry Census
Sophie Madden said: 'Media agencies demonstrated strength in tough trading conditions, while evolving in response to client needs.'
by Alisha Buaya – Mar 11, 2025
Nunn Media expands strategy and planning capabilities with key hires
Chris Walton: 'Since joining us, Michelle and Elise have already begun to make a huge impact with our clients'.
by Natasha Lee – Mar 11, 2025
Ronald McDonald House Charities and Children's Hospital Foundation appoints GLOWBORED PR
Jeremy Hansen: 'This campaign is designed to not only raise critical funds but also inspire widespread community engagement through the vital work RMHC SEQ and the Children’s Hospital Foundation.'
by Alisha Buaya – Mar 11, 2025
Dustin Martin 'gets on board' with Kayo Sports in a new campaign
Michael Neill: 'He’s a special friend of Fox Footy and it was great fun having him alongside some of our legendary talent to show the strength of our line-up and coverage.'
by Alisha Buaya – Mar 10, 2025
Orange Line unveils promotions and new hires
David Einstein: 'Orange Line’s strength has always been our people, and these appointments reflect our dedication to fostering expertise, innovation and leadership.'
by Alisha Buaya – Mar 10, 2025
Inside Underscore: The influencer agency built by Gen Z, for Gen Z
Elise Brando: 'Influencer isn’t a dirty word anymore - it’s an essential marketing tool'.
by Natasha Lee – Mar 10, 2025
Sparro by Brainlabs names planning director
Emily Searle: 'There’s a huge opportunity to support both new and existing clients in engaging upper-funnel audiences and helping build brands.'
by Alisha Buaya – Mar 7, 2025
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