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Fay Kallel: 'Compelling data capture provides the foundation for how marketers can leverage AI for more effective personalisation, and we're making it...
Andrew Balint: 'Jen has a stellar reputation for launching successful campaigns and brand building.'
Gai Le Roy: 'The digital advertising market again achieved double-digit growth in 2024 sustained by an ever-increasing range of ad formats and environments.'
Matt Coote: 'Advertisers need to meet consumers where they are.'
Colin MacArthur: 'GenAI is not just a tool for efficiency; it's a catalyst for innovation and effectiveness.'
Andreana Walton: 'Our strategy was to take the fun to our viewers, wherever they were spending their time.'
Andrea Martens: 'Sarah’s appointment reflects ADMA’s focus on ensuring the industry moves towards more responsible marketing practices.'
Miles Fisher: 'We believe this partnership represents a significant step forward in delivering a seamless and effective advertising experience across the growing...
The discourse surrounding popular culture and marketing rose to new heights this year.
Srishti Gupta: 'Quality Attention Optimisation brings a new, simple way for advertisers to action insights from their measurement scores to boost their results.'
Jackie Alley: 'As an organisation, we remain dedicated to futureproofing the national indie media agency industry and investing in the next generation...
Ad Standards found the ad promoted unsafe driving, breaching the FCAI Code.
Stephan Pretorius: 'This partnership with UMG will allow us to leverage emerging technologies and data insights to create truly innovative music-driven campaigns...
A convoy guards escort the towering Young-hee - the infamous doll from ‘Red Light, Green Light’— to her new home at Luna...
Rafael Constantinou: 'This collaboration reflects our commitment to supporting Australians throughout their car ownership journey.'
'The Emma Logan Project is about helping marketers become the kind of leaders who attract and retain top talent.'
Danika Porter: 'This campaign solidifies MACq 01’s heroes the way this special property brings the very best of the Tasmanian experience to...
Dubois and Klein also discussed transparently and authentically showing up for consumers, referencing NRMA Insurance’s broadcast partnership with Nine of the Olympic...