Latest stories
HBO Max casts Harry Potter spell over Sydney post office
The streamer is turning Sydney GPO into a Harry Potter Owl Post experience for one weekend.
by Tom Gosby – Aug 25, 2026
Retail media hits $200bn as ad overload threatens growth
WARC warns slowing growth and crowded retail platforms could undermine shopper experience and campaign effectiveness.
by Staff Writer – Aug 19, 2026
Ageism drains ad talent as $183m freelance spend heads offshore
EAT and Unjumble want to redirect offshore freelance spend by connecting experienced ad talent with Australian SMEs.
by Tom Gosby – Aug 17, 2026
Taste and Coles turn weekly dinner squeeze into shoppable campaign
Savvy Kitchen targets Australians balancing food costs, convenience and time with recipes that move directly from inspiration to cart.
by Tom Gosby – Aug 17, 2026
Telstra trims $19m from advertising bill as profit climbs
Telstra’s promotion and advertising expense fell 6.6 per cent to $267 million as FY26 profit rose 2.7 per cent.
by Tom Gosby – Aug 13, 2026
AiMCO goes bigger for 2027 Summit with VIP breakfast
The influencer industry body is moving to the Roundhouse, adding new VIP experiences and opening member submissions.
by Tom Gosby – Aug 11, 2026
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ADIA & Research Society propose merger as AI pressure mounts
ADIA and The Research Society want one peak body to represent Australia’s research, data and insights sector.
by Tom Gosby – Aug 11, 2026
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carsales puts Westpac finance inside the private car hunt
Private car buyers on carsales and RedBook can now access Westpac finance information while browsing listings.
by Staff Writer – Aug 9, 2026
Can your ambassador beat Robert Irwin? Talent Index opens to brands
Brands can now nominate talent for independent consumer testing in the 2026 Australian Talent Index.
by Tom Gosby – Aug 9, 2026
Foxtel Media lands five heavyweight sponsors for AFLW 2026
NAB, Toyota, Medibank, Harvey Norman and AAMI return as Foxtel Media builds on record AFLW audiences.
by Tom Gosby – Aug 6, 2026
Marketers risk misreading Australians, TRA warns
TRA’s Aussie Minds framework identifies six consumer mindsets shaping trust, media habits and brand decisions.
by Tom Gosby – Aug 5, 2026
Runnit takes aim at marketing’s AI admin problem
Australian platform Runnit uses organisational knowledge to automate project planning, resourcing and workflows for marketing teams and agencies.
by Staff Writer – Jul 26, 2026
ThinkNewsBrands calls for rethink of keyword blocklists
Vanessa Lyons says automated brand safety tools can block ads from trusted journalism and reduce campaign opportunities.
by Staff Writer – Jul 24, 2026
AI surge puts Australia’s only industry privacy code under review
ADIA wants public feedback as its privacy code confronts AI, youth data and overseas information sharing.
by Staff Writer – Jul 22, 2026
Chupa Chups breaks out of the lollipop aisle with ‘Funshine’ campaign
The Idea Shed and Havas Media Australia developed the launch campaign for three new Chupa Chups lolly products.
by Staff Writer – Jul 22, 2026
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