AiMCO
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Entries for 2024 AiMCO Awards open
Three new categories have also been introduced: Best Creator Podcast, Best Gifting Campaign, and Best Talent Agency.
by Alisha Buaya – Jul 31, 2024
AiMCO hosts its second ATO webinar for members
The webinar aims to provide critical insights for creators around annual tax obligations.
by Alisha Buaya – Jul 19, 2024
Mushroom Connect becomes latest member of AiMCO
Mushroom Connect serves as a connection point between talent and brands.
by Alisha Buaya – Jul 11, 2024
Influencer brand marketing hasn't 'challenged' traditional marketing, it's 'torn' it apart
"The CPMs – when the right talent is selected – are fantastic compared to traditional mediums like radio and TV."
by Talon Editor – Jul 11, 2024
AiMCO to host Best of Cannes Lions webinar for members
Patrick Whitnall: "We want to continue to provide support for our content creators as they navigate this brave new world."
by Alisha Buaya – Jul 5, 2024
Subway becomes first major food brand to join AiMCO
Subway has used influencers as part of its overall marketing strategy for several years.
by Alisha Buaya – Jul 4, 2024
AiMCO to host webinar for creators on safely discussing mental health content
The free webinar will be held on Thursday 20 June, 11am-12pm.
by Alisha Buaya – Jun 19, 2024
AiMCO launches webinar on intricacies of influencer agreements
AiMCO council chair Tegan Boorman will lead the webinar.
by Alisha Buaya – May 8, 2024
Patrick Whitnall: The growth of AI influencers means transparency and authenticity will continue to be important
"It’s a brave new world - the influencer industry of the future, where there’s really no distinction between your favourite IRL influencer and a highly realistic digital avatar."
by Caspar Yuill – May 6, 2024
AiMCO reveals 2024 Guiding Council
The Council oversees the strategy and direction of AiMCO, plus its initiatives, policies, and programs.
by Alisha Buaya – May 2, 2024
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