AI
Latest stories
InMoment launches AI auto responding for APAC reputation management
The first-of-its-kind capability allows multi-location businesses to automate customer review responses while maintaining brand voice and personalisation.
by Mediaweek – Aug 13, 2025
Shaun Davies knows the media and marketing industry needs better AI training
Shaun Davies has founded The AI Training Company to bridge the gap between AI ambition and real-world execution in Australian workplaces.
by Dan Barrett – Aug 12, 2025
OpenAI's GPT-5 is here - what does it mean for users
It's not so good you need to quit your day job just yet, but what will you get out of ChatGPT with its latest update?
by Dan Barrett – Aug 8, 2025
Narrative warfare: How AI is forcing a reset in corporate communications
David Hickey: 'This is the new battleground for corporate communications: a landscape where misinformation travels faster than facts.'
by David Hickey – Aug 6, 2025
Forget big data. The future belongs to large marketing models
InfoSum’s Richard Knott argues that Large Marketing Models (LMMs) will reshape advertising by connecting insights across siloes, without moving or exposing data.
by Richard Knott – Aug 6, 2025
Australian advertisers cautious on AI as privacy reforms loom, IAB finds
Jonas Jaanimagi: 'The findings reflect a pragmatic industry adapting to both opportunity and obligation.'
by Alisha Buaya – Aug 5, 2025
Mad Max director George Miller to judge Australian AI film festival
The Mad Max director will help lead the October 2025 festival, spotlighting the artistic future of AI-generated cinema.
by Mediaweek – Aug 5, 2025
MiQ appoints Paul Bates as Group Account Director in Victoria
Paul Bates joins MiQ to lead its Victorian sales team, bringing over 25 years of media leadership experience.
by Mediaweek – Aug 1, 2025
Brands need to be across platforms in a world of AI and media fragmentation
"It’s about creating a consistent presence across channels, reinforcing your message at every step."
by Daniel O’Connor – Aug 1, 2025
"Our library is free of AI" - How Getty Images protects visual creativity
In a world shaped by AI, Chris Dwyer and Getty Images are doubling down on human creativity and cultural nuance.
by Alisha Buaya – Jul 28, 2025
Ansett is back! It's now a travel brand powered by AI
An enterprising marketer registered the trademark and is bringing Ansett back to Australians as an AI-powered travel brand.
by Dan Barrett – Jul 28, 2025
AI skills give marketers an edge, but data and cross-team communication lags, Dotdigital reveals
Rohan Lock: 'The key to future success will depend on stronger internal partnerships, greater skill development, and a renewed focus on aligning technology with people and creativity.'
by Alisha Buaya – Jul 28, 2025
Cloudflare's frontline defence helping publishers fight the AI bots
Cloudflare VP of Product Will Allen on the war against AI crawlers: For 15 years, we've been fighting bots."
by Dan Barrett – Jul 22, 2025
Streaming ghosts: How AI bands like The Velvet Sundown are blurring the line
But it raises new questions: Will it drive a push of human artists to creative music that more definitively human?
by Natasha Lee – Jul 22, 2025
Akcelo creates Group Director of Technology role to drive tech and innovation leadership
Jayde Smith joins Akcelo as Group Director of Technology, following nearly a decade at DDB Group Australia.
by Tom Gosby – Jul 22, 2025
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