Agency News

Zephyr Agency launches with a full service communications offering
'This integrated model allows us to think bigger, move faster and expertly deliver outcomes.'
by Staff Writer – Jul 28, 2026

Andrew Cambridge ‘comes home’ as Initiative CEO
Cambridge returns to Initiative after senior roles at Omnicom Media Digital, TikTok and Nine Entertainment.
by Staff Writer – Jul 15, 2026

Hannah Jones named CEO of Sparro and Jack Nimble
Jones takes the top job after nine years, as the group manages more than $250 million in annual ad spend.
by Mediaweek – Jul 15, 2026

Sharpie appoints The Social CliQ to launch dedicated ANZ Instagram channel
Agency to drive always-on content, UGC and influencer marketing as Sharpie chases Gen Z and millennial creators locally.
by Natasha Lee – Jul 13, 2026

Yango wins SMEG media account following pitch process
The independent agency will take on paid media strategy, planning and buying nationwide.
by Natasha Lee – Jul 13, 2026
Latest stories

For The People Agency investigated over $8 million debt
The branding agency entered liquidation in February, with investigations examining insolvent trading and potential phoenix activity.
by Mediaweek – Jul 10, 2026

Chicken Dinner appoints Lucy Thompson as head of growth
Thompson joins from Dentsu as Chicken Dinner targets US expansion and further growth in paid media.
by Mediaweek – Jul 9, 2026

Bonfire promotes eight amid agency growth
Bonfire has elevated Madison Forward and Rob Di Giovanni to leadership roles following new client wins.
by Mediaweek – Jul 9, 2026

News Xtend promotes Karen Gill to sales leadership
Gill will lead sales and client success as News Xtend sharpens its focus on established small-to-medium enterprises.
by Mediaweek – Jul 9, 2026

This is Flow retains Workwear Group across KingGee, Hard Yakka, NNT
It's a hat trick of brands retained as the independent agency's Workwear Group relationship rolls on for the year ahead.
by Mediaweek – Jul 7, 2026

Bastion appoints Nicole Speers as chief people officer
Speers joins Bastion from Adore Beauty Group, where she led people strategy and organisational development.
by Mediaweek – Jul 7, 2026

Because they're worth it: WPP Media retains L'Oreal media account
Publicis Groupe, Omnicom Media and dentsu all missed out, with Wavemaker retaining the cosmetics giant's entire account.
by Natasha Lee – Jul 7, 2026

Ogilvy appointed agency of record for Lite n' Easy
The agency will take on strategy, creative, CX, social and influencer as the brand turns 40.
by Mediaweek – Jul 7, 2026

Merchantwise adds Jacqui Shilson-Josling and Felicity Drake
The appointments strengthen Merchantwise’s licensing, partnerships and promotions capability across Australia and New Zealand.
by Mediaweek – Jul 6, 2026

OMD WA elevates Traynor to lead public sector portfolio
The 20-year media operator now leads OMD WA's newly created government team, effective immediately, the agency confirms.
by Mediaweek – Jul 6, 2026

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
