Social Media
Latest stories
AiMCO to host live webinar on influencer and brand reputation management in a crisis
Liam Cox: 'Ensuring legal, commercial, and public-facing reputational risks are managed cohesively and effectively is imperative.'
by Alisha Buaya – Apr 28, 2025
TikTok expands brand safety offering with new suitability controls and playbook
Sofia Hernandez: 'The TikTok Safety Suite goes beyond industry standards to provide advertisers with proactive, flexible solutions that put control in their hands.'
by Alisha Buaya – Apr 17, 2025
Snapchat rolls out generative AI-powered Sponsored AI Lenses
Abby Laursen: 'This format enables brands across industries to quickly produce high-quality experiences that drive deeper engagement and brand affinity.'
by Alisha Buaya – Apr 9, 2025
Meta introduces new safeguards for its Teens Accounts on Instagram as it expands to Facebook and Messenger
Over the next few weeks, the tech giant will be rolling out global updates to Teen Accounts on the photo sharing platform.
by Alisha Buaya – Apr 8, 2025
MAFS stars dominate March rankings for fastest growing local creators: Fabulate
Lucy Ronald: 'Australians always fall in love with MAFS and in particular the show often launches a number of the participants' careers as creators.'
by Alisha Buaya – Apr 8, 2025
TikTok faces €500M fine in Europe as US ban deadline looms
'Maintenance and AI engineers in China may be accessing data.'
by Emma Shepherd – Apr 4, 2025
AiMCO to host webinar with Spawnpoint Media founder on his career learnings and insights
Patrick Whitnall: 'We need to explore how to hold more attention than traditional media, particularly in light of the shift to streaming and non-traditional viewing models.'
by Alisha Buaya – Apr 2, 2025
Vaseline launches short film campaign with creators from Australia and South Korea via Amplify
Hayley Adams: 'Working with Vaseline to bring fresh creative perspectives to life has been a rewarding process, and we’re excited to see how audiences respond.'
by Alisha Buaya – Mar 31, 2025
AiMCO appoints Brad Canning as chair of influencer advisory sub-committee
Brad Canning: 'He is someone who has always leaned into the sector, taking the time to understand the business and best practices.'
by Alisha Buaya – Mar 27, 2025
Engaging consumers through innovation: Jessica Gilby discusses the impact of Tubi and AI at News Corp
'By using AI, we aim to simplify audience targeting.'
by Emma Shepherd – Mar 17, 2025
News Corp rolls out NewsGPT AI tool for staff in Australia
The move positions News Corp Australia among the leading adopters of artificial intelligence in the media sector as publishers race to integrate AI into editorial workflows.
by Emma Shepherd – Mar 12, 2025
AiMCO partners with ALLKND to offer mental health support for the creator community
Patrick Whitnall: 'ALLKND is redefining mental health education in Australia.'
by Alisha Buaya – Mar 5, 2025
Cat chef Princess Honeybelle named most influential creator at 2024 AiMCO Awards
Patrick Whitnall: 'The calibre of nominations for our annual awards just gets better and better – it reflects the momentum across the industry and the groundbreaking work our creator community is producing.'
by Alisha Buaya – Feb 28, 2025
PR needs a transparency overhaul: How agencies can rebuild trust
Public Relations is having a bit of a trust crisis.
by Mediaweek Admin – Feb 27, 2025
TikTok reveals Australia's top songs of the summer
The songs have amassed 3.4 billion views between them.
by Alisha Buaya – Feb 27, 2025
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.