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What Good Influence Looks Like: How to find the right influencers for your brand, part II
This process involves two main stages
by Mediaweek Admin – Oct 15, 2023
WeAre8 signs Inspired Internet Pledge on World Mental Health Day
The pledge is an industry-wide initiative to make the internet a safer and healthier place for everyone, especially young people
by Mediaweek Admin – Oct 11, 2023
TikTok partners with BINGE to launch the inaugural TikTok Awards
The TikTok For You Fest will be taking on a new format and name this year as the TikTok Awards
by Mediaweek Admin – Oct 10, 2023
Influencer marketing under the microscope in We Are Social's Future of Influence report
“Influencer marketing has changed beyond recognition over the last few years"
by Mediaweek Admin – Oct 10, 2023
Meta begins rollout for AI-powered features in ads manager
Meta noted that the new features are set to unlock a new era of creativity
by Mediaweek Admin – Oct 5, 2023
Tinder launches guide for singles to navigate online dating
School of Swipe aims to help single Australians build confidence and be a guide on the online-to-offline dating journey
by Mediaweek Admin – Sep 26, 2023
Snap partners with Microsoft Advertising to power Sponsored Links within My AI
The My AI roll out began earlier this year to the platform's community of more than 750 million monthly Snapchatters
by Mediaweek Admin – Sep 22, 2023
TikTok #ForYouSummit 2023: Media buyers reflect on the impact and effectiveness of the platform
Media buyers revealed what stood out to them, what was missing and what they would invest in
by Alisha Buaya – Sep 20, 2023
TikTok showcases its brand stories and product updates at its second #ForYou Summit
TikTok's #ForYou Summit welcomed over 500 industry partners and top marketing leaders, with thousands tuning in online
by Mediaweek Admin – Sep 20, 2023
Mikhailla Fitzgerald: How the corporate world is responding to the rise of social media influencers
"The position of Chief Influencer Officer is becoming as indispensable as a CFO or CMO in modern times"
by Danica Baker and Jasper Baumann – Sep 19, 2023
Snap Inc. and News Corp Australia partner to launch content on Snapchat
Tony Keusgen: "We're excited to continue growing Australian content on Snapchat"
by Mediaweek Admin – Sep 18, 2023
Are Media Upfront: Every announcement
Are Media unveiled its strategy to transform the company into an omnichannel content commerce powerhouse
by Mediaweek Admin – Sep 15, 2023
Pinterest Presents: New suite of products brings brands to pinners
Bill Watkins: “We are innovating faster than ever before"
by Mediaweek Admin – Sep 13, 2023
26 Talent Agency initiative aims to show SMEs the power of influencer marketing
Mikhailla Fitzgerald: "Influencers are the genuine storytellers crafting narratives that resonate and convert"
by Mediaweek Admin – Sep 13, 2023
Snapchat announces new cyber safeguards to protect young users
Tony Keusgen: "We know there is no finish line when it comes to keeping our community safe."
by Mediaweek Admin – Sep 8, 2023
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