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ANZ behind in implementing generative AI solutions and pilots
Data

ANZ behind in implementing generative AI solutions and pilots

Among APJ brands, generative AI integration is the digital initiative most likely to support growth in 2024.

by Alisha BuayaJul 8, 2024

Daniel van Vorsselen: The AI connection gap, is human empathy essential?
Opinion

Daniel van Vorsselen: The AI connection gap, is human empathy essential?

"AI might be efficient, but humans are sceptical."

by Mediaweek AdminJul 4, 2024

Dr Rebecca Swift on the need to promote 'inclusive and authentic portrayals of masculinity'
Digital

Dr Rebecca Swift on the need to promote 'inclusive and authentic portrayals of masculinity'

Plus: Keeping up with the AI evolution and preparing for the Paris Olympics.

by Alisha BuayaJul 4, 2024

Adobe Content Hub with Adobe Experience Manager available across applications
Creativity

Adobe Content Hub with Adobe Experience Manager available across applications

Loni Stark: "Adobe Content Hub jumpstarts this process by providing a user-friendly interface for any individual to find and remix brand relevant assets."

by Alisha BuayaJul 1, 2024

Dove recreates 2004 'for Real Beauty' campaign in pledge against AI
Brands

Dove recreates 2004 'for Real Beauty' campaign in pledge against AI

“Dove has always stood for real beauty, and our commitment to never using AI in our ads underscores our dedication to authenticity."

by Amy ShapiroJun 28, 2024

Jasmin Bedir: This too, shall not pass
Opinion

Jasmin Bedir: This too, shall not pass

Things have been hotting up in Cannes, and AI is the subject of all the sordid gossip-mongering.

by Brad PalmerJun 25, 2024

Australians more uncomfortable with AI-produced news compared to global average
News

Australians more uncomfortable with AI-produced news compared to global average

Mandi Wicks: "When robust, fit-for-purpose AI tools are used responsibly and under human supervision, AI has the capacity to enhance rather than undermine trust."

by Jasper BaumannJun 20, 2024

Roundup: House of the Dragon, Seb Costello, AI-powered newsrooms
Television

Roundup: House of the Dragon, Seb Costello, AI-powered newsrooms

Cheng Lei, Michael Lee, Scott Morrison, Abuse of NDAs, Seven News, Washington Post

by Mediaweek AdminJun 19, 2024

Havas Red launches AI proposition: 'Agency Intelligence'
Agencies

Havas Red launches AI proposition: 'Agency Intelligence'

Russell: "We’re embracing automation tools to supercharge creative output; however, artificial thinking will never replace the best ideas, creativity, relationships, and people."

by Amy ShapiroJun 12, 2024

APAC divided on the AI revolution: Ipsos Monitor
Data

APAC divided on the AI revolution: Ipsos Monitor

66% of New Zealanders and 64% of Australians said AI makes them nervous.

by Alisha BuayaJun 7, 2024

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