AI
Showing 181 - 190 of 238 results
Australians more uncomfortable with AI-produced news compared to global average
Mandi Wicks: "When robust, fit-for-purpose AI tools are used responsibly and under human supervision, AI has the capacity to enhance rather than undermine trust."
by Talon Editor – Jun 20, 2024
Roundup: House of the Dragon, Seb Costello, AI-powered newsrooms
Cheng Lei, Michael Lee, Scott Morrison, Abuse of NDAs, Seven News, Washington Post
by Mediaweek Admin – Jun 19, 2024
Havas Red launches AI proposition: 'Agency Intelligence'
Russell: "We’re embracing automation tools to supercharge creative output; however, artificial thinking will never replace the best ideas, creativity, relationships, and people."
by Talon Editor – Jun 12, 2024
APAC divided on the AI revolution: Ipsos Monitor
66% of New Zealanders and 64% of Australians said AI makes them nervous.
by Alisha Buaya – Jun 7, 2024
Aussies and Kiwis concerned content is being altered to fuel misinformation
77% of AUNZ consumers said it was becoming difficult to verify whether the content they were consuming online was trustworthy.
by Alisha Buaya – Jun 7, 2024
Adobe's AI Assistant made available across applications
AEP AI Assistant can answer technical questions, automate tasks, simulate outcomes, and generate new audiences and journeys.
by Alisha Buaya – Jun 6, 2024
Immersive ad experiences, AI Innovations: Google Marketing Live
Mel Silva: "We see a future where AI will supercharge the entire advertising lifecycle, from assembling your creative, to running your media, to measuring results."
by Alisha Buaya – Jun 6, 2024
Woolley Marketing: AI or not AI, is that even a question now?
In pitches, "agencies readily discuss AI and its benefits [but] the tangible proof points at this stage are few and far between."
by Toby Harrison and Dan Krigstein – Jun 5, 2024
Jasmin Bedir: Adapt or die?
"AI won’t replace you but you will be replaced by someone who knows how to utilise AI."
by Brad Palmer – Jun 3, 2024
Big brands treating AI as 'corporate Ozempic' poses indie opportunity: Bingemann
"Within our industry there's an anti-AI fear narrative that's been circulating."
by Tess Connery – May 22, 2024
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