Latest stories

Half Dome wins NTI's performance media and SEO account
Will Harms: "Our product is perfectly suited to helping them unlock their next phase of growth across media strategy, performance and SEO."
by Alisha Buaya – Aug 21, 2024

ADMA Global Forum 2024 recap: 'Elevate for the Future'
Local and international speakers shared valuable insights, interesting case studies, thought-provoking ideas and outlooks for the industry.
by Frank J. Cortese – Aug 21, 2024

Publicis Groupe ANZ launches talent and influencer service: FLUENT
Skye Lambley: "Our vision is to transform talent into dynamic storefronts."
by Amy Shapiro – Aug 21, 2024

Phoebe Burgess and Zyrtec launch 'Zach and Zoe’s Hide and Sneeze' storybook via Publicis Groupe
"An opportunity for families to learn about allergic rhinitis through imaginative storytelling."
by Amy Shapiro – Aug 20, 2024

The Creative Census returns for third consecutive year, presented by QMS
The Census will be open for participation on 1 September, with the results to be released mid-October.
by Jasper Baumann – Aug 20, 2024

Inside Seven's farewell event for outgoing sales leaders Kurt Burnette and Georgie Nichols
Kurt Burnette spoke about how Georgie Nichols first started working with Kurt’s wife Sam
by James Manning – Aug 20, 2024

Australian Children’s Music Foundation partners with This Is Flow as their pro bono partner
Jimmy Hyett: "Music has the power to transform lives, and we are committed to making a positive impact through this collaboration."
by Jasper Baumann – Aug 20, 2024

Petbarn launches Puppy and Kitten Club via Howatson+Company
"It just so happens that puppies and kittens are the most salient and loved assets of all time. So we went all in on that."
by Amy Shapiro – Aug 20, 2024
Sprite partners with Wings and Tins for spice challenge hosted by 2Day's Jimmy and Nath
The activation is organised through Studio X, the execution arm of Open X, WPP's bespoke agency that serves The Coca-Cola Company.
by Alisha Buaya – Aug 20, 2024

VicReturn names TBWA\Melbourne full-service agency partner
TBWA's Omnicom stablemate, United, will manage media strategy and buying.
by Amy Shapiro – Aug 19, 2024

Heineken teams up with UM and Maven PR to launch new range
Heineken has invested $6.5 million in media value in a comprehensive marketing campaign designed to ensure Heineken Silver’s smooth taste is unmissable across Australia.
by Alisha Buaya – Aug 19, 2024

Budget Direct and 303 MullenLowe launch latest 'Insurance Solved' campaign: 'Reversible'
Jonathan Kerr: "While each iteration tackles a new, often extraordinary situation, what remains a constant is our ability to tap into a style and humour that our audience genuinely responds to."
by Amy Shapiro – Aug 19, 2024

Smartpay unveils 'Hands On For Business Payments' via The Royals
The campaign is the culmination of an 18-month project that included brand strategy, positioning, platform design, and campaign development.
by Amy Shapiro – Aug 19, 2024

MADE THIS and L'Oréal launch anamorphic 3D OOH for Kérastase on Melbourne's Swanston Street
Vinne Schifferstein Vidal: "Our recent expansion into film and creative technology enables us to provide clients with immersive solutions."
by Alisha Buaya – Aug 19, 2024

Tech taught Burton, Bowman, McKenty, and Coll that agencies underinvest in people: 'It's a travesty'
The creative leaders talk about selling time, how to 'keep the marriage spicy' with marketers, and why they returned to advertising: "Anyone who has stayed in this industry ... they're the most match fit slice."
by Brittney Rigby – Aug 16, 2024

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