Sprite has partnered with spicy wing connoisseurs Wings and Tins to create an epic spicy wing challenge in Sydney at the end of this month.
The activation has been organised through Studio X, the execution arm of Open X, WPP’s bespoke agency that serves The Coca-Cola Company.
Hosted by Sydney’s 2DayFM Breakfast show duo, Jimmy and Nath, the menu has been curated by the spice experts at Wings and Tins and designed to be perfectly paired with an ice-cold Sprite to help tame the tastebuds and provide some light relief for those taking on the challenge.
Guests will enjoy a selection of hot and spicy flavoured wings that can bring tears to the eyes of even the bravest of grown adults. With all that heat, guests will need to cool down and will be able to enjoy Sprite, providing the cool down. There will also be other spicy prizes and freebies up for grabs on the night, as well as a DJ pumping out the tunes and keeping the vibes high.
“We couldn’t be more excited to be bringing the heat to Aussies that love all things spicy! Kate Miller, senior marketing director for Coca-Cola in Australia, said.
“We know the feeling of loving spicy food but needing a refreshing beverage to help cool yourself down. We feel there’s no better way than with an ice-cold Sprite, so we invite Aussies to join us and take on our spicy challenge.”
Anthony MacFarlane, co-owner Wings and Tins, added: “We take our spice very seriously at Wings and Tins, so we’re pretty excited to work with Sprite to create a unique experience showcasing our delicious sauces and chicken wings which will definitely bring some proper heat to the spice lovers of Sydney.”
Sprite’s House of Heat will be located at Wings and Tins (2 Chapel St, Darlinghurst NSW 2010) on Friday 30th August and opens at 6.00pm. Register for a spot to take part in the spicy challenge for free here, those successful will be able to attend with a friend (two tickets per entry).