Kate Miller: 'Partnerships like this enable us to give back and together, with the help of Australians, we can hit our goal...
Who topped the list of Australia’s most prominent CMOs? Streem’s 2024 rankings reveal the standout marketing leaders driving media buzz in 2024.
The activation is organised through Studio X, the execution arm of Open X, WPP's bespoke agency that serves The Coca-Cola Company.
The launch campaign, in partnership with Spotify, includes the Bestie Mode Digital Experience platform, which allows fans to merge musical tastes.
Kate Miller: "This collision between Tones And I, Young Franco and CHAII is just the first Coke Studio collaboration."
