Latest stories

Juliana Yeoh and Emily Hall join Hatched as client partners
Adrian Roeling: "They bring with them exceptional mentoring and leadership skills the team will benefit from as well as offering our clients outstanding account management and strategic planning expertise."
by Alisha Buaya – Sep 10, 2024

303 MullenLowe unveils integrated marketing activity for Tonies featuring Emma Memma
Joanna Gray: "It is clear that Australia and New Zealand are hungry for innovative and educational toys."
by Alisha Buaya – Sep 10, 2024

Inside radio’s ‘Invest 11% to Double Your Effectiveness’ campaign: Rob Brittain takes us behind the scenes
How Brittain and Ritson proved radio dramatically lifts the overall effectiveness of an advertising campaign, regardless of size.
by Ciel Graham – Sep 10, 2024

CX Lavender ramps up Genus Graduate Program for 2025 intake
Since 2015, CX Lavender has recruited 42 graduates through the Genus program, with many still employed at the agency.
by Jasper Baumann – Sep 9, 2024

EssenceMediacom and Mars Bar reward effort in its 'For You Who Did That Thing You Did' campaign
Pippa Berlocher: "By harnessing the power of Amazon Australia’s engaged customers as well as their sophisticated AI capabilities, we're creating a truly unique and rewarding experience for Australian audiences."
by Alisha Buaya – Sep 9, 2024

Chinese automobile manufacturer GWM hands its media account to Atomic 212°
Steve Maciver: "GWM is ready to take the next step towards becoming one of the region’s leading auto brands."
by Alisha Buaya – Sep 9, 2024

Insurance Council of Australia launches careers campaign via M&C Saatchi Group
Michael McEwan: "It's been great to see competitive brands come together to get behind this under the strong leadership of the ICA."
by Alisha Buaya – Sep 9, 2024

eBay appoints dentsu's iProspect as its global media agency of record
"iProspect stood out for their passion of the eBay brand and their strong operating model."
by Alisha Buaya – Sep 6, 2024

VMG promotes Sean McCaull to chief experience officer, Olivier Starck appointed chief product and solution officer
Michael Fishwick: "Olivier's and Sean's roles are vital in providing our agencies the support they need to thrive in a new era of business and marketing."
by Alisha Buaya – Sep 6, 2024

In Pictures: Game on – Havas Media Network's 'Bootskootin' Ping Pong Night
QMS emerged the winner of the tournament.
by Jasper Baumann – Sep 6, 2024

Omnicom Media Group Australia (OMG) appoints chief marketing officer from within
Kim Hamilton promoted to lead a new marketing structure
by James Manning – Sep 6, 2024

JOLT launches audience-led out-of-home planning and trading, powered by new Spark Intelligence Platform
Spark Intelligence is modelled from 18 million users and thousands of audience segments, blended with JOLT’s first-party data.
by Jasper Baumann – Sep 5, 2024

IMAA opens 2024-25 Female Leaders of Tomorrow applications
Applications are open to women who are IMAA members, with a minimum five years’ experience in any independent media agency discipline.
by Jasper Baumann – Sep 5, 2024

Orange Line wins Fantastic Furniture's digital media and analytics account
Aishling Farrell: "We aim to enhance their online presence and drive meaningful engagement that translates into increased sales and brand loyalty."
by Mediaweek Admin – Sep 5, 2024

Anna Paine and Owen Bryson return to DDB Sydney as creative directors
Matt Chandler: "Anna and Owen were one of the best hires we ever made and, as I told them when they left, one day we’d be hiring them again."
by Alisha Buaya – Sep 5, 2024

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