Alisha Buaya
Paris Olympics and Paralympics coverage results in 5% audience growth for online sports category: Ipsos iris
The growth in the sports category represents an extra 735,000 Australians for a total sports audience of more than 15.6 million.
by Alisha Buaya – Sep 22, 2024
Ex-Google Chris Rollings joins Deepend Group as head of product innovation
Matt Griffin: "We're set to continue creating products that not only anticipate demand but also tell a story through their design and content helping to drive down future marketing spend."
by Alisha Buaya – Sep 20, 2024
Cyndall McInerney joins Today the Brave from The Monkeys
Vince Osmond: 'It won't take long for her blend of quirkiness and strategic thinking to show up in the work - and we can’t wait.'
by Alisha Buaya – Sep 20, 2024
Publicis Groupe acquires Mars United Commerce and its 14 hubs worldwide
Rob Rivenburgh: "Joining Publicis Groupe will help Mars realise our vision of being the preeminent global commerce company faster and more completely."
by Alisha Buaya – Sep 20, 2024
TikTok For You Summit: 'Compelling stats' and 'game-changer' – Media buyers reveal what stood out
James Dixon, Jamison Milessis, Gerry Bowness and James Lucas shared their thoughts and opinions on the summit with Mediaweek.
by Alisha Buaya – Sep 20, 2024
The Ads That Made Us: Wagon Wheels, Qantas and Sony Bravia's bouncing balls
This week: Simon Fleming, Olivia Garner and Daniel Walsh.
by Alisha Buaya – Sep 20, 2024
Media Movers: Mat Baxter, Rebecca Tos, Ben Campbell and Meaghan Scurr
Plus: Marcelle Gomez, Ken Lam and Richard Bean.
by Alisha Buaya – Sep 20, 2024
OMD Create wins Grand Prix at the 25th MFA Awards for Telstra's 'Free Calls to Santa' campaign
Sophie Madden: 'The finalists and winners of the MFA Awards represent the very best of change-making media thinking and effectiveness.'
by Alisha Buaya – Sep 19, 2024
Mazda 'Zoom Zoom' into Martin Place precinct with out of home campaign via oOh!media
Chris Freel: "Mazda's takeover of Martin Place, combined with the scale of our network, is creating an unmissable presence. It’s a perfect example of how oOh! drives brand fame."
by Alisha Buaya – Sep 19, 2024
Enigma team crowned winner of IMAA's inaugural Pitch-Chella program
Enigma's concept was inspired by the global hit TV show Shark Tank.
by Alisha Buaya – Sep 19, 2024
Media buyers on Mamamia's 2025 upfront: 'Trusted environment' and 'meaningful engagement'
Nicola Barnes and Sebastian Diaz shared their thoughts and opinions on the upfront with Mediaweek.
by Alisha Buaya – Sep 19, 2024
Pukka wakes up Bondi with Morning Berry Tea activation via Paper Moose
Anna Kiernan: 'Their impeccable level of craftsmanship helped introduce Morning Berry Tea in the best way possible.'
by Alisha Buaya – Sep 19, 2024
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