Outdoor Archives - Page 1

Connected cities and smarter screens: How QMS is shaping the future of OOH with tech and data

'Premium, high-impact assets and the influence they deliver will prove more important than ever.'

Boomtown’s Leanne Glamuzina appointed head of marketing at oOh!media

Neil Ackland: 'She joins oOh! ahead of the launch of MOVE 2.0, which for the first time will include measurement of all...

Outdoor

FRAMEN and VIOOH team up to launch Virgin Australia DOOH campaign

Dimitri Gartner: 'This collaboration opens up significant opportunities for brands to connect with professionals in dynamic and influential spaces.'

Veridooh - James Corbett, Max Kalkhof, Ebony Cox

Outdoor

Veridooh continues global expansion with three senior hires

Mo Moubayed: 'I can't wait to have James, Max, and Ebony on the team to bring independent verification to even more clients...

Outdoor

Bishopp expands OOH network with 126 sites

Bishopp Outdoor Advertising has launched 126 new out-of-home (OOH) sites across Australia in 2024, including 14 roadside digital sites, marking a significant expansion of its advertising network. The regional...

Outdoor

oOh!media renews Retail First partnership to extend OOH network across 21 Queensland shopping hubs

Robbie Dery: 'This expansion not only enhances engagement within these bustling retail hubs but also offers brands unprecedented opportunities to connect with...

Outdoor

The future of OOH in 2025: Creativity, accountability, and sustainability shape the landscape

Senior executives from oOh!Media, JCDecaux, and QMS share insights on the trends and innovations shaping OOH advertising in 2025.

Outdoor

oOh!media expands QIC partnership to represent large format digital screen network

Robbie Dery: 'These highly valuable shopping centres along the eastern seaboard reach shoppers in premium environments along the path to purchase.'

Outdoor

JOLT teams up with ROLLiN’ Insurance to leverage first-party data insights in integrated partnership

Michael Selden: 'ROLLiN’ recognises the affinity we have with automotive brands, and more importantly, the future growth of where their customers will...

Outdoor

oOh!media set to install Australia’s largest curved wall-mounted digital screen at Melbourne Central

oOh!media has revealed it will install Australia’s largest curved wall-mounted digital screen, spanning 35 metres, at Melbourne Central. The Out of Home...

Outdoor

Garnier unveils anamorphic OOH experience in Melbourne and Auckland via MADE THIS

Alexander Bachem: 'The collaboration with the MADE THIS team on the creative launch assets has been instrumental in bringing this vision to...

Outdoor

Vistar Media launches retail and billboard auction packages

Matt Steffenson: 'With these packages, brands can now quickly connect with their desired audiences through relevant inventory, without the operational hurdles.'

oOh!media team x Sydney Gay and Lesbian Mardi Gras

Outdoor

oOh!media extends media partnership with Sydney Gay and Lesbian Mardi Gras

Gil Beckwith: 'oOh!’s support has a genuine impact, and we welcome its continued involvement at Mardi Gras.'

Outdoor

JCDecaux and Scope3 team up to measure emissions data

Jo Georges: 'The introduction of emissions transparency on Scope3 strengthens JCDecaux’s sustainability commitments and 2025 strategy, building on a range of carbon-reduction...

Outdoor

oOh!media extends Perth reach with new Northern Suburbs large format billboard

The new billboard, combines a dynamic digital face targeting westbound traffic and a classic eastbound face.

QMS - Greg Kearney, Thad King, John O’Neill, Dr Karen Nelson-Field

Outdoor

QMS and Amplified Intelligence unveil insights on the role of attention in OOH: ‘Not all reach is equal’

Dr Karen Nelson-Field: 'Brands need to look for brand growth mediums as well as performance marketing mediums.'

JCDecaux - Jodie Knighton (Adelaide Airport), Vernon Vincent (Perth Airport), Jemma Enright (JCDecaux) and Emma de Szoeke (Sydney Airport)

Outdoor

‘All in service of growth’: JCDecaux unveils relaunch of advertising offering at Sydney, Adelaide and Perth airports

Jemma Enright: 'Our relaunch isn’t just about upgrading assets; it’s about delivering more opportunities for brands to grow through smart airport media...

Outdoor

QMS and Samba TV drive additional reach for new advertisers

Yasmin Sanders: 'Giving agencies and marketers a precise way to enhance campaign efficiency by expanding their omnichannel presence from TV screens to...

Mediaweek

Outdoor

Connected cities and smarter screens: How QMS is shaping the future of OOH with tech and data

Boomtown’s Leanne Glamuzina appointed head of marketing at oOh!media

FRAMEN and VIOOH team up to launch Virgin Australia DOOH campaign

Latest

Connected cities and smarter screens: How QMS is shaping the future of OOH with tech and data

Boomtown’s Leanne Glamuzina appointed head of marketing at oOh!media

FRAMEN and VIOOH team up to launch Virgin Australia DOOH campaign

Veridooh continues global expansion with three senior hires

Bishopp expands OOH network with 126 sites

oOh!media renews Retail First partnership to extend OOH network across 21 Queensland shopping hubs

The future of OOH in 2025: Creativity, accountability, and sustainability shape the landscape

oOh!media expands QIC partnership to represent large format digital screen network

JOLT teams up with ROLLiN’ Insurance to leverage first-party data insights in integrated partnership

oOh!media set to install Australia’s largest curved wall-mounted digital screen at Melbourne Central

Garnier unveils anamorphic OOH experience in Melbourne and Auckland via MADE THIS

Vistar Media launches retail and billboard auction packages

oOh!media extends media partnership with Sydney Gay and Lesbian Mardi Gras

JCDecaux and Scope3 team up to measure emissions data

oOh!media extends Perth reach with new Northern Suburbs large format billboard

QMS and Amplified Intelligence unveil insights on the role of attention in OOH: ‘Not all reach is equal’

‘All in service of growth’: JCDecaux unveils relaunch of advertising offering at Sydney, Adelaide and Perth airports

QMS and Samba TV drive additional reach for new advertisers