kantar
Showing 31 - 40 of 44 results
Roundup: WPP considers Kantar sale, Kyle & Jackie O Melbourne delay, Gladiators return
OpenAI vs. New York Times, Steve Price on Australia Day ban, Screen Actors guild nominees, Marvel's new series
by Mediaweek Admin – Jan 12, 2024
In-house agency boom: 78% of marketers work with internal talent
78% of marketers use a hybrid model of both in-house and external agencies.
by Danielle Long – Nov 30, 2023
Kantar Australia appoints joint MP consulting roles
Mark Kennedy: "The client and consulting landscapes are evolving rapidly"
by Mediaweek Admin – Nov 29, 2023
ACA: Advertising industry needs to focus on retention and senior diverse talent
Hannah Sturrock: “We're not as inclusive as we'd like to think.”
by Amy Shapiro – Nov 15, 2023
Kantar trends report predicts big year for video-on-demand
Patrick Béhar: "I am certain that the industry can adapt, anticipate and navigate the forces proactively"
by Mediaweek Admin – Nov 9, 2023
Kantar Australia promotes Allan Breiland and Sharon Hilton as joint heads of media effectiveness
Jonathan Sinton: "Both Sharon and Allan are powerhouses within the media insights industry"
by Mediaweek Admin – Sep 21, 2023
Kantar Media Reactions 2023 report uncovers consumer and marketer attitudes
The annual study is based on interviews with around 16,000 consumers in 23 markets and 900 senior marketers globally
by Mediaweek Admin – Sep 12, 2023
Kantar ANZ announce the winners of the 2023 Kantar Creative Effectiveness Awards
Kantar Australia and APAC head of creative Irene Joshy: "These are stories that are heartfelt and executed to trigger emotions"
by Mediaweek Admin – Jun 9, 2023
Kantar BrandZ report finds top three most valuable brands crafted sonic identities
"Resonance is a testament to the efficacy and growing prominence of sonic branding"
by Mediaweek Admin – Apr 6, 2023
Kantar BrandZ reveals Australia's top 40 valuable brands in 2023
"Our analysis shows that Australian consumers reward those brands that are both meaningful and salient"
by Mediaweek Admin – Mar 22, 2023
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