IMAA
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Human Kind Collective, a P&C consultancy for media agencies, launches
"Agencies are facing several challenges, from women over 30 leaving the industry in droves to managing multigenerational workforces and a concerning level of mentally unhealthy employees."
by Alisha Buaya – Apr 30, 2024
IMAA prepares for more member deals following success of insurance deal
Sam Buchanan: "This program has made a huge difference to agencies' budgets and given them peace-of-mind as they operate in an ever-changing world."
by Alisha Buaya – Apr 30, 2024
ThinkNewsBrands and IMAA extend news publishing education in Brisbane
Vanessa Lyons said ThinkNewsBrands remains "committed to expanding this educational series across Australia".
by Alisha Buaya – Apr 19, 2024
Pitch pledge might not work in 'Wild West frontier' of Aussie adland: ACA, MFA, and IMAA on State of the Pitch
Tony Hale isn't convinced a local Pitch Positive Pledge will work in the 'Wild West frontier' that is the local ad market.
by Alisha Buaya – Apr 10, 2024
ThinkNewsBrands communicates a new era of publishing metrics to agencies
Plus: Why publishing is no longer just "press and print"
by Colin Barnard – Feb 9, 2024
Is Gen Z driving the rise of in-house agencies?
“The youth of today will have less tolerance for the late-hour culture.”
by Amy Shapiro – Feb 6, 2024
IMAA welcomes Jenna Lambert, Jessica Bray, Mike Wilson and Michael Petersen to its leadership team
They join current IMAA leadership team members Melissa Roberts, Es Chandra, and Angela Smith.
by Mediaweek Admin – Feb 6, 2024
IMAA and ThinkNewsBrands unveil Publishing & News101 education module
The module marks the first in the IMAA Academy’s education program to be delivered in 2024.
by Mediaweek Admin – Feb 5, 2024
IMAA sets a record as it welcomes 45 media partners in 2024
40 media organisations have re-committed to supporting the indie agency sector, while five new media partners join.
by Mediaweek Admin – Jan 30, 2024
IMAA launches new member conference, The Greatest Media Show
The IMAA event will include keynote speeches from Chris Savage, Julia Vargiu and James Zipeure.
by Mediaweek Admin – Jan 25, 2024
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