IMAA
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IMAA unveils line-up for inaugural Pitch-Chella initiative
Mike Wilson: "This innovative initiative is part of the IMAA’s commitment to showcase and develop the depth of talent within the independent media sector."
by Alisha Buaya – Jul 2, 2024
IMAA takes Digi-Byte to Fortress Melbourne
The event will feature panel discussions, an immersive gaming experience, and a keynote presentation by Digital Immersion co-founder Paco Albie.
by Alisha Buaya – Jun 25, 2024
Indie media agencies forecast 10-20% ad spend growth
Agencies named cost-effectiveness, relevancy, and ROI as just some of the factors impacting their investment in regional media.
by Alisha Buaya – Jun 11, 2024
Big brands treating AI as 'corporate Ozempic' poses indie opportunity: Bingemann
"Within our industry there's an anti-AI fear narrative that's been circulating."
by Tess Connery – May 22, 2024
IMAA launches inaugural Digi-Byte event
The inaugural event will include a series of digital panels and speakers, followed by an immersive gaming competition.
by Alisha Buaya – May 15, 2024
IMAA secures 44 group deals for members
"With the national cost-of-living crisis and tightening ad budgets, these discounts support our indie agency sector and help to reduce critical business running costs."
by Alisha Buaya – May 8, 2024
IMAA celebrates Female Leaders of Tomorrow graduates
Female Leaders of Tomorrow will return for the 2024-25 season following the success of the inaugural programme.
by Alisha Buaya – May 6, 2024
Human Kind Collective, a P&C consultancy for media agencies, launches
"Agencies are facing several challenges, from women over 30 leaving the industry in droves to managing multigenerational workforces and a concerning level of mentally unhealthy employees."
by Alisha Buaya – Apr 30, 2024
IMAA prepares for more member deals following success of insurance deal
Sam Buchanan: "This program has made a huge difference to agencies' budgets and given them peace-of-mind as they operate in an ever-changing world."
by Alisha Buaya – Apr 30, 2024
ThinkNewsBrands and IMAA extend news publishing education in Brisbane
Vanessa Lyons said ThinkNewsBrands remains "committed to expanding this educational series across Australia".
by Alisha Buaya – Apr 19, 2024
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