Tony Hale isn't convinced a local Pitch Positive Pledge will work in the 'Wild West frontier' that is the local ad market.
Plus: Why publishing is no longer just "press and print"
“The youth of today will have less tolerance for the late-hour culture.”
They join current IMAA leadership team members Melissa Roberts, Es Chandra, and Angela Smith.
The module marks the first in the IMAA Academy’s education program to be delivered in 2024.
40 media organisations have re-committed to supporting the indie agency sector, while five new media partners join.
The IMAA event will include keynote speeches from Chris Savage, Julia Vargiu and James Zipeure.
The IMAA will also host a delegation of senior media partners and members to the Northern Territory in May.
The principles were developed in collaboration with members and AI agency AirStack.
Sam Buchanan: "The year 2024 promises to be a pivotal one for our industry."
An average of 89,300 Australians were made redundant in each quarter between November 2022 and August 2023.
IMAA said more than 160 of its members have won 100 new clients across the country.
"Surround yourself with colleagues that you can both trust and learn from."
Leaders from media industry bodies shared their thoughts on 2023 and outlook for the year ahead
