IMAA
Showing 1 - 10 of 303 results
IMAA reveals Pitch-Chella 2026 finalists
Eight emerging indie agency teams will pitch live for You Can Sit With Me in July.
by Mediaweek – Jun 30, 2026
Opportunity or threat? Indie agencies can't decide what AI is
The IMAA's 2026 Indie Census finds cautious optimism - and a deepening tension at the heart of the AI opportunity.
by Mediaweek – Jun 24, 2026
Longreach Media joins WA Government media panel
The appointment gives an independent agency a place on the WA Government’s media services panel for the first time.
by Mediaweek – Jun 22, 2026
IMAA Spotlight: Oddy Media's Greg Oddy on earning a seat at the table
The Oddy Media founder gets deep on backing himself, keeping it simple, and why indies are earning their spot.
by Mediaweek – Jun 22, 2026
IMAA muscles up with 35 deals as indie agencies get AI and live commerce firepower
Five new partners join the IMAA's fifth-year program, bringing AI, live commerce, and brand visibility tools to independent agencies.
by Mediaweek – Jun 4, 2026
IMAA reveals biggest Pitch-Chella cohort
This year, teams will pitch a national campaign for anti-bullying organisation - You Can Sit With Me.
by Vihan Mathur – Jun 1, 2026
IMAA opens applications for 2026 Pitch-Chella
Applications for the 2026 program close on Wednesday, 20 May.
by Vihan Mathur – May 8, 2026
Scale smart or get left behind: Impressive’s Sam Makwana redraws the indie agency playbook
Makwana breaks down how Impressive is leaning into AI, tightening structure and getting pickier with clients.
by Mediaweek – Apr 23, 2026
IMAA Spotlight: James McDonald on cutting the theatre and rebuilding advertising around results
Too much of this industry is focused on placements, platforms and process. We are more interested in the architecture behind growth.
by Mediaweek – Apr 10, 2026
IMAA Spotlight: Ben Henzell on why indie agencies are outpacing the big guys
'Indies can adapt faster - especially with AI changing how work gets done.'
by Mediaweek – Apr 7, 2026
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