IAB Australia
Showing 61 - 70 of 111 results
IAB report finds online advertising growth has slightly declined after a buoyant 2022
By contrast, the quarter ending 31st March 2022 recorded an 18.5% increase
by Mediaweek Admin – May 24, 2023
IAB Australia launches its Data Collaboration Platforms Explainer
"Our Explainer seeks to provide guidance, best practices, and meaningful take aways for publishers and marketers"
by Mediaweek Admin – May 3, 2023
IAB Australia publishes its response to the Privacy Act Review Report
"Privacy reform overreach could put free online content and services at risk"
by Mediaweek Admin – Apr 14, 2023
IAB Australia appoints Adele Wieser as chair of the IAB Executive Technology Council
Wieser, who has replaces Angus Keene, will also become the ETC representative on the IAB Australia board
by Mediaweek Admin – Mar 23, 2023
Ipsos iris officially launches to provide accurate data on digital content and services
The January 2023 data shows that Australians spent, on average, 107 hours online on a PC/laptop, smartphone, or tablet device
by Mediaweek Admin – Mar 5, 2023
IAB Australia: Retail media advertising increases as marketers explore integrations with media and tech
Le Roy: "We are seeing agencies and marketers look for ways to integrate tech and results with other elements of their media investments"
by Mediaweek Admin – Mar 2, 2023
IAB Australia: Digital audio is set to grow as agencies increase investment in 2023
71% of media agencies intend to increase investment in streaming audio, while 78% intend to increase investment in podcast advertising
by Mediaweek Admin – Feb 28, 2023
CRA: Digital audio advertising spend rises to $221 million in Australia
The figures were made available as a result of industry collaboration between IAB Australia and CRA
by Mediaweek Admin – Feb 26, 2023
IAB Australia: Australian online advertising market spend reaches $14.2 billion in 2022
All categories saw year-on-year growth
by Mediaweek Admin – Feb 26, 2023
IAB Australia unveils a raft of new names joining the Board
IAB CEO Le Roy said: "I'm delighted to have such a robust and representative Board to support our work"
by Mediaweek Admin – Feb 22, 2023
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