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AdTech

Showing 1 - 10 of 10 results

Straight from the Croisette: What Cannes 2026 revealed about where we're really heading
Opinion

Straight from the Croisette: What Cannes 2026 revealed about where we're really heading

Yahoo DSP Australia's Maddie Basso unpacks AI-washing, why Australia's size is an edge, and Cannes' shift to action now.

by Maddie BassoJul 9, 2026

Taboola launches ad platform for AI chatbots and virtual assistants
Agencies

Taboola launches ad platform for AI chatbots and virtual assistants

Taboola opens its DeeperDive monetisation engine to chatbots and virtual assistants seeking sustainable revenue models.

by MediaweekJun 17, 2026

Foxcatcher's Atlas AI is coming for the spreadsheet hell inside media agencies
AI

Foxcatcher's Atlas AI is coming for the spreadsheet hell inside media agencies

Mediaweek sat down with Foxcatcher's Varun John and Atlas AI's Andrew Molan to learn how agencies can make it work for them.

by Natasha LeeMay 25, 2026

Cake.Shop adds Rhiannon Brown as commercial director to accelerate digital growth
Agency News

Cake.Shop adds Rhiannon Brown as commercial director to accelerate digital growth

Brown joins Cake.Shop after seven years as NSW sales director at MIQ.

by Vihan MathurFeb 19, 2026

Ogury launches ‘Ogury One’ to tackle signal loss and redefine privacy first advertising
News

Ogury launches ‘Ogury One’ to tackle signal loss and redefine privacy first advertising

'Brands and agencies can now seamlessly orchestrate their campaigns with complete control, whether through our platform or API integrations.'

by Emma ShepherdApr 9, 2025

First-party future: why Australian brands can’t afford to ignore data clean rooms
Data

First-party future: why Australian brands can’t afford to ignore data clean rooms

Lauren Wetzel: 'Data clean rooms enable brands to collaborate without compromising data control.'

by Emma ShepherdMar 21, 2025

The future of adtech in APAC: Privacy-first strategies, omnichannel growth, and the decline of identifiers
AdTech

The future of adtech in APAC: Privacy-first strategies, omnichannel growth, and the decline of identifiers

Rishi Bedi: 'You have one-tenth of a second to capture a consumer’s attention before they scroll past.'

by Emma ShepherdMar 7, 2025

Google admits major Privacy Sandbox failures in CMA report
News

Google admits major Privacy Sandbox failures in CMA report

James Bayes: 'This pullback on Privacy Sandbox may demonstrate that Google is quietly retreating from the open internet ahead of the DOJ trial resuming next month.'

by Alisha BuayaFeb 21, 2025

How shocking Adalytics investigation reinforces Kargo’s commitment to transparency
News

How shocking Adalytics investigation reinforces Kargo’s commitment to transparency

The shock report claimed brands have unknowingly served ads on websites featuring explicit and illegal content.

by Mediaweek AdminFeb 19, 2025

StackAdapt launches Chinese language contextual advertising
Agencies

StackAdapt launches Chinese language contextual advertising

Marketers can tailor their ads to users engaged with content in Traditional and Simplified Chinese, covering both Mandarin and Cantonese.

by Alisha BuayaApr 3, 2024

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