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Pathmatics names Facebook the most popular social media platform for top digital advertisers
The platform has analysed the top 20 Australian social media advertisers over the last six months
by Mediaweek Admin – Jan 16, 2023
2023 predictions: Jellysmack, InMobi, Criteo, Scope3, Crimtan and more share their outlook
Meltwater, DoubleVerify, Triton Digital, InfoSum, TotallyAwesome and impact.com also reveal their forecasts
by Alisha Buaya – Jan 12, 2023
LiveRamp COO Melanie Hoptman: 4 ways businesses can survive a recession
She explores how businesses can leverage data to protect and increase revenue in a challenging economic environment
by Matt Coote – Jan 11, 2023
Taboola analysis reveals the top news stories read online in Australia in 2022
Taboola's top area of interest last year was lotteries - specifically Lotto and Powerball, closely followed by Covid-19
by Mediaweek Admin – Jan 9, 2023
The Trade Desk unveils its new approach for activating advertiser data
Galileo can enable brands to unlock data in a privacy-conscious manner
by Mediaweek Admin – Jan 6, 2023
Roundup: Banijay closes Beyond International deal, Geordie Greig, Twitter
Warner Bros. Discovery partners with VideoAmp, The Simpsons music editor passes, Meta, Apple
by Mediaweek Admin – Jan 5, 2023
Tripling the drama on the most unique season of The Bachelors
Host Osher Günsberg and EP Tim Ali on all the changes for the 2023 season
by Tess Connery – Jan 3, 2023
Rob Brittain on how marketers should respond if there is economic downturn next year
Brittain is a strategic advisor to CMOs, focused on enabling enterprise-wide marketing effectiveness capability
by Mediaweek Admin – Dec 20, 2022
Ipsos Poll reveals Australians feel better about 2022, but struggle to be optimistic about 2023
Most have expressed concerns about the state of the economy, the environment and world security
by Mediaweek Admin – Dec 19, 2022
Streem reveals the biggest news stories and most notable people of 2022
The COVID-19 pandemic was the top story of 2022 in Australian news media
by Mediaweek Admin – Dec 19, 2022
Radio Ratings: How the stars have aligned for Nine Radio in 2022
"All four stations end the year in really good shape"
by Trent Thomas – Dec 14, 2022
Radio Ratings: Nova's Ben Latimer on the importance of cume to the network
"We've got more listeners than any other metro network"
by Trent Thomas – Dec 13, 2022
Yahoo announces interoperability partnerships for its cookieless identity solution
The new partners, including Alliant, AdPredictive, and Tealium, add power to the platform and support for Yahoo ConnectID
by Mediaweek Admin – Dec 13, 2022
Meltwater report finds Facebook is the dominant social media platform for APAC marketers
TikTok is yet to be leveraged by marketers at the same rate as those well-established platforms
by Mediaweek Admin – Dec 12, 2022
ACCC case against Google is dismissed in Federal Court
Justice David Yates dismissed application and ordered the ACCC to pay Google's legal cost
by Mediaweek Admin – Dec 12, 2022
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