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Taylor Swift, Dune, Elon Musk: Taboola reveal the most read stories and categories of 2024
Taboola monitors have put together a snapshot of the full readership categories and the top stories that defined audiences, breaking down top topics both in the US and globally.
by Alisha Buaya – Dec 16, 2024

Australia's ad revenue to reach AUD $25.2b, projected to grow 3.7% in the new year: GroupM 2024
Melissa Hey: 'Despite the ongoing cost-of-living crisis dominating headlines, the Australian ad market remains resilient, though minimal growth projected in 2024 reflects continued caution.'
by Alisha Buaya – Dec 9, 2024

Total advertising revenue to hit AUD 30.5 billion in 2025: MAGNA 2024
Across the broader APAC region, advertising revenues grew by +7.5% in 2024, reaching USD 289 billion.
by Alisha Buaya – Dec 9, 2024

Holiday shopping 2024: What advertisers need to know
From pinpointing peak shopping hours to unlocking the power of omnichannel strategies, AI-driven tools, and influencer marketing, discover how to stay ahead and maximise ROI in the year ahead.
by Emma Shepherd – Dec 6, 2024

Streem insights reveal the biggest news stories of 2024
From the political twists of the US Presidential Election to the drama of the Paris Olympics and debates on nuclear power, 2024 was a year of stories that captivated Australia.
by Emma Shepherd – Dec 6, 2024

Australia’s top 10 most prolific chief marketing officers revealed
Who topped the list of Australia’s most prominent CMOs? Streem’s 2024 rankings reveal the standout marketing leaders driving media buzz in 2024.
by Emma Shepherd – Dec 4, 2024

Magazines reach 14.8 million Australians: Roy Morgan
Michele Levine: 'Magazines remain a powerful platform for advertisers to reach engaged and high-value audiences in both print and digital formats.'
by Mediaweek Admin – Nov 27, 2024

Online ad spend grows 12.1% YoY, boosted by Olympics activity: IAB Australia
Gai LeRoy: 'Search and social continue to experience solid growth, putting the calendar year for the digital ad market on track for low double-digit growth.'
by Mediaweek Admin – Nov 25, 2024

Marketers are 'embracing messiness' and taking risks: We Are Social's Think Forward 2025 report
Suzie Shaw: 'These trends reveal not just the challenges but the profound opportunities for brands to step up.'
by Mediaweek Admin – Nov 22, 2024

US election, King Charles' Australian tour and Liam Payne's passing: News reaches 20.6 million people in October
News reached 96.2% of online Australians aged 14+.
by Mediaweek Admin – Nov 22, 2024

New WGEA results show progress on gender equality, but more work ahead for Australian workplaces
Mary Wooldridge: 'Employers are being held accountable by employees, prospective hires, investors, and the broader community.'
by Mediaweek Admin – Nov 20, 2024

Australians willing spend big with small businesses over larger competitors this festive season: GoDaddy
Tamara Oppen: 'It’s never been more important for small businesses to be front of mind and top of the screen.'
by Mediaweek Admin – Nov 19, 2024

REA Group teams up with LiveRamp to offer new data-driven advertising solutions
Rob Hudson: 'REA is committed to privacy best practices, and we continue to invest heavily in uplifting our privacy capabilities while ensuring we have appropriate consumer consent.'
by Mediaweek Admin – Nov 15, 2024

Marketing leaders prioritise measurement over privacy: Yahoo study reveals
Lorraine Donnelly: 'The findings from this survey show us where brands and agencies are feeling the pinch and where they see opportunity.'
by Mediaweek Admin – Nov 13, 2024

Are Media Ignite 2025: Heart of Influence research study reveals insights into the shopping journey
The research study was conducted in partnership with the strategic insights business Pollinate.
by Mediaweek Admin – Nov 7, 2024

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