Latest stories
L’Oréal taps WPP Beauty Tech Labs as its advocacy and influencer agency
Georgia Hack: 'This collaboration with WPP is dedicated to driving innovation, transformation, and excellence in the content and advocacy space.'
by Alisha Buaya – Apr 14, 2025
Leo names chief client partner and transformation director
Clare Pickens: 'Our team is always looking at ways to adapt, shift and evolve using curiosity and creative problem-solving to uncover unmet needs and unlock commercial success for our clients.'
by Alisha Buaya – Apr 14, 2025
Apparent scoops up wins across creative, social and digital
Suzy Smiley: 'We’re incredibly proud to welcome our new partners'.
by Natasha Lee – Apr 14, 2025
John O'Neill on QMS, buying MediaWorks and the next big step
'With TV networks and radio networks, there's always discussion and opportunities.'
by Frances Sheen – Apr 13, 2025
Havas dissects the shift from 'mateship' to 'me-ship' and why marketers and brands need to pay attention
Mitchell Long: 'People are scared, people are feeling the impact of the cost-of-living crisis more than ever before, and a heightened sense of uncertainty.'
by Alisha Buaya – Apr 13, 2025
2025 Young Lions Australia winners revealed: Meet the rising stars heading to Cannes
'We’re incredibly proud of this year’s winners and look forward to seeing them compete against more than 70 teams from around the world when they represent Australia on the world stage.'
by Emma Shepherd – Apr 12, 2025
Ben McCallum exits UM Sydney after three years as managing director
McCallum will leave the agency effective 17 April.
by Alisha Buaya – Apr 11, 2025
Meeting of the Minds: Vanessa Winley and Stephanie Higson from Spark Foundry
Sisters Vanessa Winley and Stephanie Higson reveal their leadership heroes, current streaming binge, and career goals.
by Alisha Buaya – Apr 11, 2025
Captify positions Grey Goose vodka as the summer spirit for Australians
Sonal Kohl: 'The campaign delivered strong performance metrics, while uncovering valuable audience insights and learnings to inform future strategies.'
by Alisha Buaya – Apr 11, 2025
Droga5 ANZ names head of effectiveness
Matt Michael: 'Kit's expertise will be invaluable in driving the next chapter of powerful, effective work in our market.'
by Alisha Buaya – Apr 11, 2025
EssenceMediacom names APAC client managing partner for Uber
Stevie Douglas-Neal: 'I look forward to seeing Maddie deliver breakthroughs across a dynamic region and fuel the next era of growth for Uber in every market in which they’re active.'
by Alisha Buaya – Apr 11, 2025
Connecting Plots launches comms offering and appoints head of PR
Tom Phillips: 'More and more of our clients have been asking us to carry our earned creative thinking into PR.'
by Alisha Buaya – Apr 10, 2025
NRMA partners with Campfire x for land management and extreme weather preparedness documentary
The 30-minute documentary will air on NITV at 6:00 pm AEST on Monday 14 April and be available to stream free on SBS On Demand.
by Alisha Buaya – Apr 10, 2025
Greater Bank appoints It's Friday as lead creative agency
Pete Bosilkovski: 'It’s not every day you get the opportunity to partner with a brand that truly cares about its communities and gives back in a meaningful way.'
by Alisha Buaya – Apr 10, 2025
Poem names new creative director and unveils restructured senior leadership team
Rob Lowe: 'We’re at an inflection point in Poem’s trajectory and I’m very proud and excited to have such a strong, dynamic and passionate team to take us to the next stage.'
by Alisha Buaya – Apr 10, 2025
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