Latest stories
Seven and iProspect tap into reality TV to launch Solo by MYOB
Sam Bremner: 'We specifically wanted to highlight the aspect of reality TV and the involvement of sole traders in bringing TV shows like this to life.'
by Alisha Buaya – Apr 17, 2025
Sydney Water makes water conservation fun with mini-golf experience at Royal Easter Show via Curious Nation
Tim Barrett: 'Our mini-golf activation turns the urban water cycle into something tangible and fun.'
by Alisha Buaya – Apr 17, 2025
SBS Media reveals finalists of Sustainability Challenge
Kate Young: 'The shortlist for the Sustainability Challenge represents the best of the crop in terms of authenticity and innovation.'
by Alisha Buaya – Apr 17, 2025
NZ indie Thompson Spencer expands to Australia
Melanie Spencer: 'Our vision has always been to build one of the greatest modern ad agencies in the world. We’ve earned our reputation in New Zealand and proven our impact globally.'
by Alisha Buaya – Apr 17, 2025
Special cements Uber APAC leadership team with key appointments
Cade Heyde: 'With Peter and Alan joining them, we believe we have one of the best, most exciting teams in the world.'
by Alisha Buaya – Apr 16, 2025
Lurpak and MasterChef Australia put good food at the core of its new campaign via Mediahub
Linda Fagerlund: 'The MasterChef Australia: Back To Win season partnership is the natural next step, aligning perfectly with Lurpak’s premium positioning and food-first messaging.'
by Alisha Buaya – Apr 16, 2025
Masterfoods launches limited edition rebrand of tomato sauce ahead of the election
Annabel Archer: 'As Australia’s favourite tomato sauce, it only felt right to rename our most-loved product in honor of the star of the upcoming election, the Democracy Sauce.'
by Alisha Buaya – Apr 16, 2025
VMO amplifies retail media footprint with expanded region group partnership
The extended long-term partnership with Region Group, a major player in Australia's neighbourhood property sector.
by Natasha Lee – Apr 15, 2025
Common State unveils major client wins and senior appointments
Luke McKinnon: 'These senior appointments and partnerships reflect the scale of that ambition.'
by Alisha Buaya – Apr 15, 2025
Slingshot wins Novo Nordisk and Dry July Foundation
Jane Waterhouse: 'Both Novo Nordisk and Dry July are tackling critical health issues that require thoughtful, well-targeted communication.'
by Alisha Buaya – Apr 15, 2025
Medium Rare names Jodie Bradley as senior agency director
'Medium Rare is at the forefront, offering unparalleled opportunities for clients'.
by Natasha Lee – Apr 15, 2025
Emotive names head of earned creative
Darren Wright: 'Having her knowledge and experience join a creative department full of different shaped thinkers is going to make for an exciting time here at Emotive.'
by Alisha Buaya – Apr 15, 2025
Because ANZ rebrands as Curious Nation
Meredith Cranmer: 'It's business as usual, just under a new name that captures our spirit of relentless curiosity, a behaviour that has fuelled our creativity from the very beginning.'
by Alisha Buaya – Apr 14, 2025
The Aunties launches Auntie Intel initiative to better understand how women feel in advertising and creative industries
Phoebe Sloane: 'Most industry surveys are annual and time consuming, but the pace of change in our industry, and the world more broadly, calls for something more responsive.'
by Alisha Buaya – Apr 14, 2025
The Do Collective appoints new managing director
Ben Walker: 'It’s a real coup for us to have someone of Nathan’s expertise, strategic mindset and commitment to results among The Do Collective’s leadership team.'
by Alisha Buaya – Apr 14, 2025
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