Agency News
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Mediaweek Agency 50: Mark Coad on Mediabrands achievements and optimism for 2023
Coad: "It’s quite humbling to be honest, but very pleasing to be recognised"
by Mediaweek Admin – Jan 8, 2023

WPP announces acquisition of Fēnom Digital
Fēnom Digital was founded by Dylan Runne three years ago in New York
by Mediaweek Admin – Jan 6, 2023

The Trade Desk unveils its new approach for activating advertiser data
Galileo can enable brands to unlock data in a privacy-conscious manner
by Mediaweek Admin – Jan 6, 2023

Match & Wood founders share their optimistic 2023 outlook after making Mediaweek’s Hot List
Lyndelle and Chris O'Keefe also spoke about their belief that better media is possible and their optimistic outlook for 2023
by Alisha Buaya – Jan 5, 2023

Bang Digital joins Google's International Growth Programme
The IGAP program demonstrates how the teams at Google can support the partner ecosystem
by Mediaweek Admin – Jan 3, 2023

VMLY&R Brisbane to deliver the 2032 Olympic and Paralympic Emblems and visual brand strategy
VMLY&R MD: "We know how important this opportunity is to the people of Brisbane, Queensland, and Australia"
by Mediaweek Admin – Dec 20, 2022

PHD Australia promotes Paula Malysevaite as head of digital - Sydney
Malysevaite joined the agency in 2019 as a digital director and was elevated to group digital director last year
by Mediaweek Admin – Dec 20, 2022

DDB Sydney welcomes Michael Sinclair as head of brand performance
Over the past 18 months, Sinclair has advised start-ups, scale-ups, and larger businesses on brand-building
by Mediaweek Admin – Dec 19, 2022

PHD Australia welcomes Pia Coyle as its new managing director of Sydney
Coyle joins from Avenue C where she has been managing partner since May 2021
by Mediaweek Admin – Dec 16, 2022

Kainaz Gazder appointed as chairperson for the 2023 APAC Effie Awards
Gazder will chair the 10th anniversary edition of the APAC Effie Awards
by Mediaweek Admin – Dec 16, 2022

Netflix and bill: Media buyers on the new ad-supported tier and what it means for advertising
Mediaweek also asked media buyers their predictions for the streaming service in the year ahead
by Alisha Buaya – Dec 15, 2022

Alchemy One retains Square account after a competitive pitch
The agency will continue providing integrated media insights, strategy, planning, buying and data and analytics services
by Mediaweek Admin – Dec 15, 2022

Media agencies reflect on the successes and challenges of 2022 and their outlook for 2023
The Australian media industry has had a robust 12 months as agencies got back into the swing of things following the impact of the pandemic. Growth, e-commerce and launching new revenue streams have…
by Alisha Buaya – Dec 14, 2022

dentsu announces acquisition of Aware Services
The acquisition will bolster Merkle's existing Salesforce and data and analytics practices
by Mediaweek Admin – Dec 14, 2022

Thinkerbell welcomes Jerker Fagerström as managing partner of Sydney
Margie Reid said: "He’ll help us to deliver even more measured magic and drive Thinkerbell Sydney to even greater heights"
by Mediaweek Admin – Dec 13, 2022

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