Agency News
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AB InBev's Richard Oppy to join "biggest marketers in the world" for AANA Reset conference
Reset will focus on driving business growth and helping suppress inflation through competition and innovation.
by Alisha Buaya – Dec 13, 2023
Meeting of the Minds: Atomic 212°'s Kelly Burnham and Hayden Edwards
Burnham and Edwards share their perspectives, thoughts and opinions
by Mediaweek Admin – Dec 12, 2023
Australian agencies win big at the 2023 ONE Asia Creative Awards
The Monkeys won Best of Show, CHEP Network won two Best of Disciplines, and a slew of Australian agencies took home 14 awards
by Mediaweek Admin – Dec 12, 2023
GroupM wins Allianz global media account with Wavemaker appointed locally
The remit includes responsibility for full-funnel media strategy, planning, buying, and campaign execution.
by Alisha Buaya – Dec 12, 2023
AI, hermits, fandoms and baby boomers: The Media Store predicts 2024's consumer trends
Sam Cousins said exposing and unpicking the trends "allows us to find spaces to grow in a challenging year ahead."
by Mediaweek Admin – Dec 12, 2023
Coca-Cola launches AI tool to create shareable and bespoke digital Christmas cards
By sharing these storied assets with consumers, they can be re-discovered by a younger generation.
by Mediaweek Admin – Dec 12, 2023
Mediaweek’s A to Z of 2023: N is for Nostalgia
"As we watch the world around us crash and burn live on TikTok, it’s understandable why we’ve all gotten so thirsty for the past."
by Mediaweek Admin – Dec 11, 2023
Superloop the challenger internet provider appoints Zenith Australia to media account
The agency will be focused on building brand awareness and consideration with new audiences
by Mediaweek Admin – Dec 11, 2023
Jolt targets EV range anxiety in campaign with Polestar
The campaign harnesses the aligned values and synergy between the brands
by Mediaweek Admin – Dec 11, 2023
G Squared to drive search and customer service experience for Gumtree
The Sydney-based digital consultancy will manage search engine optimisation through organic search.
by Mediaweek Admin – Dec 11, 2023
NBA appoints Archibald Williams to lead its account across APAC
The agency's remit includes all digital, activation, and fan engagement communications.
by Mediaweek Admin – Dec 8, 2023
Mediaweek’s A to Z of 2023: I is for Industry Bodies
Leaders from media industry bodies shared their thoughts on 2023 and outlook for the year ahead
by Mediaweek Admin – Dec 7, 2023
Icon Agency creates executive creative director role, appoints Michael Knox
Knox brings over 25 years of creative experience, gained locally and internationally, to the independent agency.
by Mediaweek Admin – Dec 7, 2023
Amplify adds three senior appointments to its Australian team
Stepping up in the agency are Paige Lewis, Karina Munoz and Claire Hewitt.
by Mediaweek Admin – Dec 7, 2023
Wavemaker promotes James Boardman to chief strategy officer ANZ
“I’m keen to lean heavily into our amazing global network"
by Mediaweek Admin – Dec 7, 2023
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