Alisha Buaya
TBWA Sydney appoints managing director and chief strategy officer
Paul Bradbury: 'The appointments of Elektra, Michael and our soon to be announced Chief Creative Officer mark the start of a very exciting new chapter for TBWA Sydney.'
by Alisha Buaya – Feb 26, 2025
ACCIONA launches Turbine Made initiative via DDB Group Melbourne
Caroline Pinter: 'We’re excited to see how this material could be used and look forward to working with our partners to bring these ideas to life.'
by Alisha Buaya – Feb 26, 2025
MYOB launches campaign for new Solo app
The campaign is the start of work developed by M&C Saatchi Group, iProspect, Sparro, Dentsu and MYOB’s in-house agency.
by Alisha Buaya – Feb 26, 2025
TikTok reveals Australian creators to watch in its 2025 Discover List
Kim Farrell: 'we are committed to celebrating our incredible creator community.'
by Alisha Buaya – Feb 26, 2025
AANA reinforces commitment to responsible advertising with upcoming Environmental Claims Code launch
Josh Faulks: 'The advertising industry has an important role to play in the fight against greenwashing.'
by Alisha Buaya – Feb 26, 2025
Australians watch 15 billion minutes of broadcast content: VOZ data
Karen Halligan: 'BVOD and broadcast TV continues to reach a vast majority of the national population each week, with BVOD viewing particularly popular with under 55s.'
by Alisha Buaya – Feb 26, 2025
De'Longhi launches global campaign La Specialista Touch via Focus Creative
Giulia Ortolan: 'Focus Creative has a deep understanding of café culture, and that knowledge was invaluable in the creative process.'
by Alisha Buaya – Feb 26, 2025
Communications agency Jack Taylor appoints CEO
Jon Bier: 'Bringing Judy on board is like adding rocket fuel to what we’ve already built.'
by Alisha Buaya – Feb 25, 2025
JCDecaux launches new brand positioning via Howatson&Co
Essie Wake: 'We've identified four key drivers that transform campaign performance: portfolio quality, creative impact, sophisticated planning, and meaningful measurement.'
by Alisha Buaya – Feb 25, 2025
History Will Be Kind puts Maille premium mustard back on the map in comeback campaign
Ken Michail: 'Tapping into culture, community and channel specific insights, the campaign is delivering in spades and already unlocking new opportunities for the brand in market.'
by Alisha Buaya – Feb 25, 2025
Chain Social welcomes new digital marketing strategist
Bonnie Sansom: 'Shelby is an accomplished marketer with a strong e-commerce track record, who adds a lot of value to our team.'
by Alisha Buaya – Feb 25, 2025
Australian consumers lack understanding of personal data usage: Yahoo and Magna research
The lack of knowledge proves to be a major challenge for brands and agencies trying to build trust in digital advertising.
by Alisha Buaya – Feb 25, 2025
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