Alisha Buaya

Taz Papoulias addresses agency flaws with the launch of Seamlessmedia
Taz Papoulias: 'The only agencies that need to worry are the ones who take advantage of their clients, and, given a small marketing campaign has driven 100+ genuine leads - it looks like there are quite a few.'
by Alisha Buaya – Dec 11, 2024

Emotive celebrates Deep Rising campaign launch as media industry rallies to support initiative
The media industry rallied to support the cause, with over $2M already committed by partners such as Nine, ARN, JCDecaux, and Mamamia.
by Alisha Buaya – Dec 11, 2024

Assembled Group welcomes We Are Phoenix
Craig Hart: 'Their ability to orchestrate activations and experiences on the scale that Phoenix does, adds a dynamic dimension to our capabilities, complimenting the work of our other agencies.
by Alisha Buaya – Dec 10, 2024

The media industry react to Omnicom's acquisition of The Interpublic Group
Mat Baxter, Darren Woolley and Julia Vargiu shared their thoughts and opinions on the acquisition.
by Alisha Buaya – Dec 10, 2024

ADF Careers launches I am a Submariner campaign via VML
Thomas Tearle: 'In this final major initiative of our six-year partnership with the ADF, we’re honoured to have contributed to inspiring the next generation of recruits for the Navy’s future submarine capability.'
by Alisha Buaya – Dec 10, 2024

Emma Logan launches bespoke marketer consultancy
'The Emma Logan Project is about helping marketers become the kind of leaders who attract and retain top talent.'
by Alisha Buaya – Dec 10, 2024

Omnicom acquires Interpublic Group: 'Now is the perfect time'
Philippe Krawkowsky: 'We are creating a uniquely comprehensive portfolio of services that will make us the most powerful marketing and sales partner in a world that’s changing at speed.'
by Alisha Buaya – Dec 10, 2024

All wrapped up! A look at the 2024 Christmas campaigns that sleighed
From Telstra to Aldi, AAMI and Dan Murphy's, Mediaweek takes a look at the Christmas campaigns of 2024.
by Alisha Buaya – Dec 10, 2024

Media roundup: Omnicom buys IPG, Foxtel and DAZN set to make a deal, Murdoch fails to cement Lachlan's power, Sky and Warner Bros Discovery shake hands, Golden Globes noms
Judy Garland's ruby slippers auctioned off, US TikTok ban, Guardian staff letters contradict Scott Trust claims,
by Alisha Buaya – Dec 10, 2024

ACM's new publishing model drives double digit growth for Western NSW mastheads
Damian Hetherington: 'The results reflect the strength of this proposition - giving advertisers engaging cross-platform environments to connect with local customers.'
by Alisha Buaya – Dec 9, 2024

SLIK expands to Melbourne following new business growth
Cooper LaPlanche: 'There's so much potential and increasing demand for an agency that intersects creativity, data and technology and we look forward to introducing SLIK’s expertise here.'
by Alisha Buaya – Dec 9, 2024

Australia's ad revenue to reach AUD $25.2b, projected to grow 3.7% in the new year: GroupM 2024
Melissa Hey: 'Despite the ongoing cost-of-living crisis dominating headlines, the Australian ad market remains resilient, though minimal growth projected in 2024 reflects continued caution.'
by Alisha Buaya – Dec 9, 2024

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