smi
Showing 41 - 50 of 64 results
SMI reports ad spend improves in October, but media still hurting
• Move of key sporting events later in year impacts YOY comparison
by Mediaweek Admin – Nov 2, 2020
SMI August: Digital adspend leads recovery, but still down 17% YOY
• The result is the third consecutive month of lower declines
by Mediaweek Admin – Oct 8, 2020
Ad spend: Digital, TV and radio spend recovering faster than rest of media
• SMI AU/NZ managing director Jane Ractliffe comments
by Mediaweek Admin – Sep 3, 2020
SMI June: How Covid-19 devasted business as ad spend fell off a cliff
• But the worst is over, hopefully, with markets beginning to rebuild
by Mediaweek Admin – Aug 4, 2020
SMI and Big Datr expand partnership to offer new ad spend detail
“There’s always a need to improve the brand-level ad spend data in the market"
by Mediaweek Admin – Jul 28, 2020
COVID-19 impact sees March ad spend down 10% year-on-year
• Television, out-of-home most resilient sectors, May recovery forecast
by Mediaweek Admin – May 4, 2020
Early SMI data suggests lesser COVID-19 impact on ad demand
• No wipeout: Agencies spend $17m in past two weeks
by Mediaweek Admin – Apr 9, 2020
SMI warns disruption to ad spend will hammer March investment
• February indicated spend was stabilising, before COVID-19 hit
by Mediaweek Admin – Apr 2, 2020
SMI data reveals how tough December quarter ended adspend growth
• But NZ agency market till growing, just missing record
by Mediaweek Admin – Feb 4, 2020
SMI: Tough agency ad market continues, travel one area of growth
• Rate cut further confirms forecasts for October growth
by Mediaweek Admin – Oct 2, 2019
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