In 2022, Australians spent $7.1 billion across the Black Friday shopping event
"As people re-prioritise purchase decisions and re-appraise brand choices, the window of attention is wide open"
The survey insights for brands as they look to drive meaningful connections with a highly divided nation
Founder Chris Crook: "These new people boost our already strong brand credentials"
Crowley: "I'm excited about being part of continuing that momentum"
Companies listed in the Media and Marketing category range from independent to holding co agencies
The research was conducted in late February 2023 and covered 1,000 people across Australia
Mediaweek speaks to Sarah Keith, Sarah O’Carroll, Katie Palmer-Rose, Lizi Pritchard, and Jodi Rosenthal
Crowley: "I have only heard wonderful things about Nature. I couldn’t be more excited to kick off the new year with them"
Sampola brings with her a wealth of experience across media and advertising agencies, including HERO, Naked and OMD
Hasan brings with her 20 years of strategic planning experience to her new role
More than 2,000 people took part in the survey by the strategic insights consultancies
• The strategic insights agency was recognised for its work with Don KRC
• The appointments follow strong growth across the consultancy in 2022
