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DDB Sydney brings back world's oldest burger chant for Big Mac
Samantha McLeod: "It’s McDonald’s ‘feel good marketing’ at its best."
by Amy Shapiro – Apr 4, 2024
Sports marketing agency TLA rebrands to TGI Sport
TLA became part of the TGI Sport group in 2021.
by Jasper Baumann – Apr 4, 2024
Yango adds Scape, CBHS Health, and EVERAU to client list
Managing partner Nick Murdoch said the wins mark a strong start to the year for the indie media agency.
by Alisha Buaya – Apr 4, 2024
UnLtd appoints CEO, nabbing Music Health Inc's Stephen Hunt
Following Chris Freel's departure, there was a four-month recruitment process and over 50 applications for the role.
by Jasper Baumann – Apr 4, 2024
DDB Melbourne shares trade secrets for 100-year-old paint brand Berger
The black and white film doesn't show paint colours at all.
by Amy Shapiro – Apr 4, 2024
IAB: Programmatic DOOH satisfaction rises but education needed for growth
Gai Le Roy said more education is needed for agency planners and media owner sales teams to drive growth for programmatic DOOH.
by Jasper Baumann – Apr 4, 2024
Tourism Tasmania, Starcom, and Guardian Australia launch 'Tales from the Island'
Guardian Australia was chosen to partner with the tourism authority because of its focus on sustainability and positive impact.
by Alisha Buaya – Apr 4, 2024
Yahoo acquires news discovery platform from Instagram co-founders
Artifact will be integrated into the Yahoo ecosystem, ending its operation as an independent app.
by Tess Connery – Apr 4, 2024
As creatives swoon over British Airways work, is there an Aussie equivalent?
TBWA's Cat Williams: "Do stuff that’s different, unexpected and real. That’s the work that people want to pay attention to."
by Amy Shapiro – Apr 4, 2024
TV Report April 3, 2024: Gordon Ramsay's Food Stars fail miserably in front of Matt Moran and Scott Pickett
Justin and Kirby tried to track down Theo on Home & Away.
by Jasper Baumann – Apr 4, 2024
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