Latest stories
Coles launches budget-friendly 'Simply' range via the thrills
Kate Richardson: "The cost-of-living crisis has impacted households across Australia, so we wanted to bring some positivity back to the weekly grocery shopping experience."
by Amy Shapiro – Jun 27, 2024
Toyota hands retail creative account to Saatchi & Saatchi
The move marks the end of its long-standing relationship with Dentsu Creative which began in 2015.
by Amy Shapiro – Jun 26, 2024
Houston Group unveils brand refresh for PCYC NSW, ‘Belong somewhere life changing’
Stuart O’Brien: "The ability to contemporise such a significant community brand is a really important opportunity."
by Amy Shapiro – Jun 26, 2024
Prophet appoints Hamish Mogan as COO and VP of marketing science
Mogan joins from Meta's Facebook and will be the company's first COO since launching its commercial-mix modelling platform.
by Alisha Buaya – Jun 26, 2024
Cadbury celebrates sporting volunteers with Gen AI campaign via Ogilvy
Hilary Badger: "The interesting paradox here is this great array of tech used to honour something very humble.”
by Amy Shapiro – Jun 25, 2024
AiMCO to host webinar for creators on safely discussing mental health content
The free webinar will be held on Thursday 20 June, 11am-12pm.
by Alisha Buaya – Jun 19, 2024
Cashrewards appoints Zara Cobb as CMO
Cobb began in the role left vacant by Nicole Bardsley last week, after departing Lendi Group as chief growth officer in January.
by Brittney Rigby – Jun 17, 2024
Zambrero hires Jade Clark as head of marketing
In March, Mediaweek revealed Supermassive had snared Zambrero's creative account.
by Brittney Rigby – Jun 17, 2024
Climate Dr Certificate, Plastic Forecast, WoMen's Football: Creatives' Cannes contenders from other agencies
What are the local and global Cannes frontrunners? A handful of top creatives pick the top work that's not their own.
by Amy Shapiro – Jun 13, 2024
Shift 20, The Daily Issue, and a mo DNA kit: Agencies' Cannes contenders
Top creatives from Special, Innocean, Dentsu Creative, and DDB Group Melbourne weigh in on the campaigns from their agencies they think will win big at Cannes.
by Amy Shapiro – Jun 13, 2024
Bega hands Dairy Farmers creative account to The Royals
The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.
by Amy Shapiro – Jun 13, 2024
Emotive activates The HOKA FlyLab for Global Running Day
Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."
by Amy Shapiro – Jun 12, 2024
The Hallway launches latest work for GWM, 'Out there awaits'
Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."
by Amy Shapiro – Jun 12, 2024
Racing Toyotas, sexual sauce ads, and child safety concerns: Ad Standards' latest rulings
Coburg Toyota, Match Masters, and Pickle My Chili all faced the gavel.
by Amy Shapiro – Jun 12, 2024
Hipages overhauls brand via FutureBrand Australia
Nick Ellery: "Our business transformation was the catalyst for evolving the hipages brand."
by Amy Shapiro – Jun 12, 2024
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