Latest stories

dentsu Queensland appointed to manage strategy and media for Good Drinks Australia
"This partnership provides a wonderful canvas for the dentsu Queensland team to show the intelligence, creativity, and challenger mindset which runs deep in our agency."
by Alisha Buaya – Jul 8, 2024

'Park any preconceptions': Boomtown Masterclass highlights regional opportunities for brands
Lauren Dawber: "The digital ecosystem is powerful, it doesn’t matter where you live."
by Amy Shapiro – Jul 8, 2024

'Strategy is not a single discipline': Celia Garforth on the difference between creative and media strategy
"(Special) is a independent, local partner-owned and operated agency that’s punching far above its weight on a global scale."
by Jasper Baumann – Jul 8, 2024

'There is always a better way': Phil Ely on launching the next chapter of his career
"I want to be able to reflect on a list of multiple agencies that I have meaningfully helped to grow and get better."
by Alisha Buaya – Jul 8, 2024

Exclusive: EssenceMediacom and Havas Media make shortlist for Subaru media account
Incumbent Starcom, which is also in the running for the account, manages Subaru's media buying and planning.
by Alisha Buaya – Jul 5, 2024

Federal Government rejects IMAA's master media contract proposal for indie consortium
The proposal would have seen a consortium of IMAA members share servicing the $163 million account.
by Jasper Baumann – Jul 5, 2024

Colgate launches 'Game Face' campaign for footy season via VML and Wavemaker
"The aim is to change the perception of what a 'game face' should be – moving away from intimidation to empowerment."
by Amy Shapiro – Jul 5, 2024

Meeting of The Minds: Braedy Neal and Francesca Casti from Wellcom
Neal and Casti share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Jul 5, 2024

Rupert Price joins DDB as chief strategy officer
He joins the agency's Sydney office after spending the last 12 years as DDB Group Aotearoa’s chief strategy officer.
by Alisha Buaya – Jul 5, 2024

Tesla comes out on top in list of Australia's 10 favourite brands
Matt Morgan: "Consumers reward brands that consistently fulfil their promises across every interaction with unwavering trust and loyalty."
by Amy Shapiro – Jul 4, 2024

True North unveils 'Life's Different After' platform via Today the Brave
Jade Manning: "'Life’s different after' felt like it bottled the magic of a True North trip."
by Alisha Buaya – Jul 4, 2024

The Pistol wins Brandbank Group digital media account
Brandbank Group is behind Australian brands such as Seed Heritage, Commonry and Unison, as well as lifestyle brands kikki.K, Fine-Day, and Allkinds.
by Alisha Buaya – Jul 4, 2024

Repco launches new platform via Thinkerbell, 'Gets You Goin'
Elizabeth Cox: "We’ve deliberately taken a strong lead from research and customer voice and the subtle humour and quirks of what it means to be a car lover."
by Amy Shapiro – Jul 4, 2024

Patrick Doble joins iProspect as senior client partner, Melbourne
Doble joins the media agency from Sunshine Coast-based adtech startup Cartelux, where he has been the global general manager for the past four and a half years.
by Alisha Buaya – Jul 4, 2024

Pivotus becomes first Australian independent media agency to partner with Scope3
The agency will use Scope3's CSP to measure and report advertising emissions for its clients, leading with the University of Tasmania.
by Alisha Buaya – Jul 4, 2024

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