Latest stories
Steggles launches latest 'Stegglers for' work via M&C Saatchi
"The effectiveness of an emotive approach is something being increasingly realised and a natural way for the Steggles brand to be part of consumers' hearts and minds."
by Amy Shapiro – Aug 5, 2024
HAVAS nabs Richard Clarke as chief growth and client officer
Clarke makes the move from HAVAS UK, where he spent more than four years at HAVAS Red, most recently as London MD.
by Amy Shapiro – Aug 5, 2024
AiMCO webinar to canvas impact of social media on body image
Patrick Whitnall: "The power of content creators and influencers cannot be underestimated, particularly among young people."
by Alisha Buaya – Aug 5, 2024
Chartered Accountants launches 'Make Epic Things Happen' platform via Connecting Plots
The platform aims to reverse declining consideration and student enrolments in accounting degrees.
by Alisha Buaya – Aug 5, 2024
Foxtel Group rebrands in-house creative agency to BALBOA
BALBOA wants to build its client roster to include external clients in the sports and entertainment category.
by Amy Shapiro – Aug 5, 2024
Kayo Sports promotes value in campaign via BALBOA
The campaign, created by newly-branded in-house agency BALBOA, launches as the streamer reaches a subscriber record of 1.5 million.
by Jasper Baumann – Aug 5, 2024
Howatson+Co promotes Gavin Chimes to CCO, Richard Shaw to deputy
This marks the first appointment to the CCO position since Levi Slavin resigned in January 2023.
by Amy Shapiro – Aug 5, 2024
TBWA's Catherine Harris and Shane Bradnick on Good Tings' success: A do-good lesson in advertising
Following the campaign's success, TBWA NZ is issuing a call to arms to advertisers: "We've seen no brands take enough of a stand in the space."
by Amy Shapiro – Aug 5, 2024
Meeting of The Minds: Dept's Jessica White and Jazmine Sey
White and Sey share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Aug 2, 2024
Mutinex introduces AI-powered offering, Hendren: 'It exists in a category of one'
Baxter says Hendren "breaks a category and creates a new one", while Innis promises "Hendren will help marketers reclaim their valuable time and redirect it to what really matters."
by Alisha Buaya – Aug 2, 2024
Emma Shepherd joins Affinity as communications director
Shepherd joins the agency after a year with The Trade Desk, where she served as editorial content manager, APAC.
by Alisha Buaya – Aug 2, 2024
GroupM promotes Daniel Aguirre-Davies to head of search
Ryan Goldsworthy: "Dan knows our business well, with nearly six years at our agencies and GroupM plus 10 years in the search game."
by Alisha Buaya – Aug 2, 2024
'You've got to be ready when the market bounces back': Michael Bass launches mbassy
Plus: Bass on offering a "refreshing approach" and the power of a strong brand name.
by Alisha Buaya – Aug 2, 2024
NBL drafts The Gifted Group and Speak Communications for PR
The two agencies will spearhead the NBL's influencer, talent, and PR initiatives.
by Jasper Baumann – Aug 1, 2024
Edelman appointed as VIVAIA's PR agency of record
The partnership comes ahead of the brand's first flagship store opening in Sydney at the end of the year.
by Alisha Buaya – Aug 1, 2024
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