Agency News
Latest stories
Claire Fenner resigns from Atomic 212° as national chief executive officer: 'It's a decision that doesn’t come lightly'
Barry O’Brien OAM: 'Claire has built an incredible team and done a remarkable job in producing strong results for our clients, developing our people and helping make us the most successful independent media agency in Australia.'
by Alisha Buaya – Oct 22, 2024
Uber collects over 80,000kgs of garments for 2024 Red Cross Clothing Drive campaign featuring Chrishell Stause via Poem
Katie Raleigh: "We needed a strategic concept that would not just capture the attention of Australia, but more importantly, change the way Aussies donate to the Red Cross."
by Alisha Buaya – Oct 22, 2024
'Change is inevitable': Jasmin Bedir on Wesley Hawes' departure from Innocean after four years
Hawes joined Innocean in 2020 after almost two years at CHE Proximity, where he was also executive creative director.
by Alisha Buaya – Oct 22, 2024
Ryan Haeusler joins Wavemaker after nine years at Initiative
James Hier: 'Ryan is a unicorn in the industry with his ability to apply rigour and magic to media.'
by Alisha Buaya – Oct 22, 2024
Thinkerbell and Australian Avocados mark King Charles III tour of Australia with commemorative avocado spoon and holder
The campaign launch comes in light of the recent revelation that His Majesty enjoys half an avocado for lunch every day to stay fit for his royal duties.
by Alisha Buaya – Oct 21, 2024
Communicado wins Stegbar, TAXIBOX and Lifestyle Communities
Kerrie Ryan: "At Communicado, we’re excited to partner with these leading Australian businesses to enhance their brand visibility and ensure that their marketing investment works hard to deliver meaningful results."
by Alisha Buaya – Oct 21, 2024
AANA launches new Environmental Claims Code in the fight against greenwashing
Josh Faulks: "By encouraging truthful and accurate environmental claims, we can influence the behavioural change that is necessary to transition to a sustainable future."
by Alisha Buaya – Oct 21, 2024
McDonald's Australia puts creative account up for pitch
Australia's third-biggest advertiser confirmed to Mediaweek that it is recruiting an additional creative agency partner from its "existing global agency roster."
by Jasper Baumann – Oct 21, 2024
SOLVD combines tech, media and creative to launch Hunter Water campaign
Renee Fedder : "The challenge is to keep the message fresh and impactful, and ensure our community has the tools and knowledge to save water in any weather."
by Alisha Buaya – Oct 21, 2024
Clemenger BBDO makes six appointments to its team
The hires include creative directors Heidi Kesselman and Anthony Cassidy, creative resource director Lizzie Slattery, senior creative Jake Blood, copywriter Talia Stone and art director Zaneta Vincent.
by Alisha Buaya – Oct 21, 2024
Superloop brings back planking in latest campaign via Leo Burnett and Zenith
Ben Colman: "Leo Burnett Australia and Zenith Australia’s partnership has been critical in building exceptional and effective solutions for us at Superloop."
by Alisha Buaya – Oct 21, 2024
Media buyers on Foxtel's 2025 upfront: 'Refreshing' and 'promising' offerings amid 'more competition than ever'
Lorraine Woods, Daniel Cutrone and Jessica Woods shared their thoughts and opinions on the Foxtel upfront with Mediaweek.
by Alisha Buaya – Oct 21, 2024
iProspect promotes Nicola Barnes to head of investment
Marcelle Gomez: 'Nicola has been an incredible force within our business, driving our investment product and broader agency initiatives.'
by Alisha Buaya – Oct 17, 2024
DDB Group Sydney unveils sustainability Change The Brief Alliance initiative
Sheryl Marjoram: "This is more than just a behaviour change; it is a key strategic initiative that will run through the DNA of the agency."
by Alisha Buaya – Oct 17, 2024
The Annex unveils new corporate branding as it expands local offering and services
Mardi Caught: 'I'm excited about the next steps we are taking - moving into community management and tour marketing, alongside the recorded music services we've always offered.'
by Alisha Buaya – Oct 17, 2024
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