Mediaweek Admin
Nina Christian: Creating an elegant personal brand, the butterfly way
They key to attracting (and keeping) attention as a personal brand
by Mediaweek Admin – Feb 15, 2024
"From one icon to another, welcome to Australia": Vegemite welcomes Taylor Swift with a cheeky billboard
The billboard was a collaborative effort from Bega, Thinkerbell, and Starcom.
by Mediaweek Admin – Feb 15, 2024
Guideline SMI's Jane Ractliffe predicts "vibrant" year for media
The webinar will draw from forward pacings data for 2024 to identify ad spend trends and key growth channels.
by Mediaweek Admin – Feb 15, 2024
Mediaweek appoints Brittney Rigby as news and features editor
Rigby will manage Mediaweek‘s editorial output and report to group managing editor Danielle Long.
by Mediaweek Admin – Feb 15, 2024
Roundup: Paramount Global cuts, Grover becomes a reporter, Muster Dogs winner
Volkswagen, Julian Assange, Sony Pictures, Kyle Sandilands, ABBA: Against The Odds, Sports-streaming venture
by Mediaweek Admin – Feb 15, 2024
Podcast Week: A Life of Greatness, Gripped: Second Son, Podcast Ranker
Top brands advertising on Australian podcasts, The Morning Edition, I Love With Lucy
by Mediaweek Admin – Feb 14, 2024
Lisa Wilkinson wins legal fees battle with 10 in "capitulation" from the Network
The fees are predicted to be over $1 million.
by Mediaweek Admin – Feb 14, 2024
Claxon promotes Jake Kay-Lawson to strategy director
Kay-Lawson joined Claxon in 2017 as a creative director.
by Mediaweek Admin – Feb 14, 2024
VML and Victoria Government team up to launch fire safety campaign
Stephanie Gwee: "We wanted the work to show the realistic horrors of fire, yet provide a simple solution to prevent all that from happening."
by Mediaweek Admin – Feb 14, 2024
Clemenger BBDO encourages bowel cancer conversation with its Irregular Valentine's Day campaign
The agency collaborated with chocolatier Ryan L Foote to create four bespoke chocolates representing bowel cancer symptoms.
by Mediaweek Admin – Feb 14, 2024
DoubleVerify launches its measurement and protection solution, Made for Advertising
Tiered MFA categories give brands enhanced granularity and control on the level of protection required.
by Mediaweek Admin – Feb 14, 2024
Starcom launches new multimedia OOH campaign for Jack Daniel's
The integrated campaign will be seen across the Melbourne CBD and Sydney’s inner west and eastern suburbs until April.
by Mediaweek Admin – Feb 14, 2024
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