Mediaweek Admin
Nine Upfront 2025: Nine unveils Market Mix Modelling project to prove 'the power of total television'
Michael Stephenson: 'I'm confident brands will optimise their investment towards Total Television at the expense of less effective performance channels.'
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: Stan Sport to offer advertising as 9Galaxy+ enters development
9Galaxy+ will be the first fully integrated trading platform that enables advertisers to buy audiences across all of Nine’s platforms.
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: New data stack and 9Tribes expansion, Ad Manager integrates display, search and social, Adgile and DataCo partnerships
Suzie Cardwell: 'For our advertisers, our ability to understand what our audiences are interested in ensures we identify audiences most interested in their product.'
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: New series for Sam Armytage, Rodger Corser and Rachel Griffiths
Plus new reality series Château DIY Australia and all of Nine’s returning hits from MAFS to The Block.
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: 9Now partners with BBC Studios to bring six exclusive FAST channels
9Now will house more than 300 titles across six on-demand dedicated channels available for free
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: Good Food app launching in November for SMH and Age subscribers
App features digital Good Food Guide, recipe archive, cooking masterclasses plus location-based food and bar recommendations.
by Mediaweek Admin – Oct 24, 2024
Nine Upfront 2025: Nine Audio launches contextual short form finance ad solution
Nine Audio: Finance will provide an additional 10-second high-frequency, standalone audio advertising solutions and prominently feature across Nine’s audio assets.
by Mediaweek Admin – Oct 24, 2024
Vinyl Group enters commercial agreement with Songtradr as group launches UK expansion
Josh Simons: 'This agreement broadens our capabilities and establishes the Vampr Ad Network’s position as a key player in the global music advertising ecosystem.'
by Mediaweek Admin – Oct 24, 2024
Australian farmers trust agricultural media above any other form: ACM Survey
Tony Kendall: 'Our QARS research study lifts the lid on our farmers’ lives and the importance of agricultural media to their businesses.'
by Mediaweek Admin – Oct 24, 2024
Podcast Week: Guardian Australia's Full Story, Crime In Focus: Killer Charm
Black T-Shirts, Uncomfortable Growth with Peter Horgan.
by Mediaweek Admin – Oct 24, 2024
Media Roundup: Domain boss Pellegrino departs, Filing reveals how Foxtel bucked ad slump, 9News upheaval
Tele team Mark Morri, Josh Hanrahan and Clementine Cuneo honoured, Tik Tokkers work hard, Bondi Rescue star facing DV allegations, 50-episoide series for MasterChef star.
by Mediaweek Admin – Oct 23, 2024
oOh!media's Josh Gurgiel: From Hulk to hashtags – driving brand fame in a world drowning in content
'The ability to penetrate the public consciousness was reserved for a select few, governed by corporations and crafty tastemakers, built exclusively by broadcast channels. '
by Mediaweek Admin – Oct 23, 2024
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