Jasper Baumann

McCafé fuels Australian Paralympic athletes in new content series via DDB Sydney
The series features narration by triple Paralympian Don Elgin.
by Jasper Baumann – Sep 13, 2024

TV Ratings 11 September 2024: 1m watch Trump v Harris Presidential Debate coverage
Nine's Human Error premiere reached 1.2m.
by Jasper Baumann – Sep 12, 2024

Fetch launches DAZN app featuring NFL Games Pass and Pay-per-View boxing
Subscriptions start at $13.99 per month for a 12-month subscription.
by Jasper Baumann – Sep 12, 2024

Magic wins Amazon account for security provider Swann
Under the partnership, Magic will manage Amazon ads for Swann in Australia, the UK and the US.
by Jasper Baumann – Sep 12, 2024

Retail media campaigns are delivering more than we think: IAB MeasureUp 2024
Colin Barnard: "Make sure that the investments that you're putting in through retail media are reflective of the results."
by Jasper Baumann – Sep 12, 2024

Lower funnel is over invested, marketers should rebalance marketing mix now: Mutinex
Will Marks: “Marketers need to stop trying to simply “wait it out".
by Jasper Baumann – Sep 11, 2024

TV Ratings 10 September 2024: Natalie Bassingthwaighte and sister Melinda eliminated from The Amazing Race
The Block reaches 1.9m.
by Jasper Baumann – Sep 11, 2024

Michael Whiteside joins QMS as national sales director - advanced trading
Whiteside joins QMS from Kinesso (part of IPG), where he was chief media activations officer.
by Jasper Baumann – Sep 11, 2024

Lucy Formosa Morgan, Nicole Smart and Cath Brands lead Boomtown's next Masterclass
The Masterclass will be held online on Thursday, November 21 from 10 am AEDT.
by Jasper Baumann – Sep 11, 2024

Fortress launches retail media network to connect brands with Gen Z & Millennials
The retail media network will offer brand partnerships, digital signage, esports sponsorships, product placement and inn-venue activations.
by Jasper Baumann – Sep 11, 2024

Peter Charles appointed Seven Network managing director, Victoria
Charles retains his position as Victorian sales director and head of national independent agencies and direct.
by Jasper Baumann – Sep 11, 2024

Kayo Sports' NRL 2024 season coverage surges 30% year-on-year
The Broncos, Storm and Roosters were the most watched teams.
by Jasper Baumann – Sep 11, 2024

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