Alisha Buaya
McDonald's and Akcelo launch a 'Very Important Purple' campaign to mark the Grimace Shake release
Oskar Westerdal: 'With this campaign, we’ve captured the unfiltered excitement of the Aussie public and Macca’s own crew.'
by Alisha Buaya – Oct 4, 2024
URBNSURF appoints Rocket Agency as digital agency
Hayley Wallace: 'Their approach to performance marketing and track record in solving similar challenges for other brands made them stand out during the bid process.'
by Alisha Buaya – Oct 4, 2024
The Ads That Made Us: Benny Moore's wildcard, Uncle Toby's oats and Schweppes 'Burst'
This week: Benny Moore, Julie Herczeg and Tim Kirby.
by Alisha Buaya – Oct 4, 2024
Media Movers: Majella Hay, Harry Preston, Rachel Miller, Ashleigh Carter, Matt Buchanan and Marton Pettendy
Plus: Robbie Brammall, Shannon Hollis, Nick Riewoldt, Kiri Johnston.
by Alisha Buaya – Oct 4, 2024
TikTok Ad Awards return with new small business award category
Brett Armstrong: "Our partners continue to push the boundaries of creativity, delivering outstanding campaigns, and I’m excited to see the quality of entries this year."
by Alisha Buaya – Oct 3, 2024
Emotive and Optus go 'All In' for Australian small businesses with new campaign launch
Darren Wright: "We wanted to bring that story to life with some warmth and understanding that will hopefully engage the small business community."
by Alisha Buaya – Oct 3, 2024
Australian businesses lack insights into key stakeholders groups: Sefiani research
Robyn Sefiani: 'Without genuine stakeholder insights, Australian businesses risk disconnecting from their audiences, potentially eroding trust.'
by Alisha Buaya – Oct 2, 2024
Forty Winks responds to Ikea's 24-hour sleep billboard with 'friendly-neighbourhood-sleep-advisors' via Bursty
Pancho Gutstein: "We felt it was our responsibility to pull the team together and help a mate out. We’re serious about sleep… and a having bit of fun too."
by Alisha Buaya – Oct 2, 2024
91% of PR and comms professionals are seeking guidance and support amid fast changing industry: LinkedIn
Cayla Dengate: "It will be important for workers to stay informed, upskill and continuously learn."
by Alisha Buaya – Oct 2, 2024
Robbie Brammall announces departure from Mona after eight years as director of marketing and communications
Patrick Kelly: 'We’ve been so lucky to have Robbie at Mona. He leaves a legacy of both commercial success and amazing creativity. We’re excited to see what he does next.'
by Alisha Buaya – Oct 2, 2024
History Will Be Kind and Deepend achieve B Corp certification
EJ Granleese: "At HWBK and Deepend we’ve always believed that design, creativity and communication can... reshape perspectives, influence policy and culture, and contribute to a better world."
by Alisha Buaya – Oct 2, 2024
Amplify appoints Steph Balme and Kate Boekhorst as business directors
Gareth Davies: "Strong relationships are the foundation of Amplify’s business, which under Steph and Kate’s leadership will ensure our client service offering continues to go from strength to strength."
by Alisha Buaya – Oct 2, 2024
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