Intelligence tool is designed to help brands better understand the real sales impact of their VMO and Val Morgan Cinema campaigns.
His remit will span outdoor, video, display and audio.
VMO has added seven new office tower sites across Melbourne, Canberra, and Brisbane, expanding its reach to more affluent, high-value audiences in...
Nikolah Gibson: 'This campaign gives our target market something as fresh and bold as they are.'
Paul Butler: 'It’s proof of our commitment to growth and innovation, creating a retail media network that drives real results.'
Paul Butler: 'What we love about the Ultimate Media Champion is that it puts just as much focus on mental strength as...
Paul Butler: 'They’re built to break away from the expected, stop people in their tracks and enable brands to execute highly memorable...
The extended long-term partnership with Region Group, a major player in Australia's neighbourhood property sector.
OmniStream launches to connect connected TV with place-based DOOH buys.
Over six intense weeks, more than 200 media agency professionals tested the limits of their mental and physical strength, endurance, and determination.
VMO On-the-Go now includes a network of 1,200 locations and more than 4,000 screens.
The Halo is the longest digital curved retail screen in the southern hemisphere, measuring 40 metres in length.
Winners will receive a $5,000 Webjet voucher and a one-year Fitness First or Goodlife membership.
"We continue to bring bigger and better opportunities for brands to engage with consumers where it matters most."