Mediaweek
Showing 81 - 90 of 214 results
'I believe that it should be embraced': Harry McGregor on the use of AI in brand marketing
"Tech integrations and platforms that can help us make decisions and influence outcomes will continue to change the game."
by Jasper Baumann – Jul 12, 2024
'A pivotal moment in our industry's history': Andie Potter on the 'transformative forces' in the ad tech space
Plus: Celebrating her team's achievements and what the industry can expect next.
by Alisha Buaya – Jul 11, 2024
'We want to be the best radio show there is': Jimmy & Nath on allowing things to go wrong to create fun and unpredictable content
"The goal of the Jimmy & Nath show is to bring as many people along for the ride as possible."
by Tess Connery – Jul 10, 2024
Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
“Lynx has always been about empowering guys, and that means evolving alongside them."
by Amy Shapiro – Jul 10, 2024
Mediaweek and IMAA partner to launch Project Next
Project Next will feature talent profiles, showcasing individuals' expertise in an effort to assist people in landing their next role.
by Tess Connery – Jul 9, 2024
Mediaweek Announcement
FOR IMMEDIATE RELEASE In light of recent coverage, and the awareness of the impact this coverage will have on Mediaweek’s employees, audience, clients and partners, Trent Thomas, Managing Director…
by Mediaweek Admin – Jul 8, 2024
'Strategy is not a single discipline': Celia Garforth on the difference between creative and media strategy
"(Special) is a independent, local partner-owned and operated agency that’s punching far above its weight on a global scale."
by Jasper Baumann – Jul 8, 2024
'Trusted news brands are more important than ever': Brittany Daniel on the "bright future" of News Publishing
"News Publishing is a way for brands to engage with their audience in trusted and credible environments."
by Jasper Baumann – Jul 4, 2024
'Social media is an invaluable tool for our industry': Kieran Simpson on adapting to audience preferences
"Social media also allows us to foster deeper connections... that go beyond traditional broadcasting."
by Jasper Baumann – Jul 3, 2024
'Intimacy and connection': Emily Cook on what makes dentsu Queensland's culture stand out
Plus: Cook reveals the A-list Aussie celebrity she beat in Year 12 Drama.
by Alisha Buaya – Jul 2, 2024
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