"Our results and therefore the recognition go to a talented group of people who have come together to create Involved"
Max Broer and Sarah Keith shared their thoughts on the major parties ad spend of the NSW election
Sarah Keith discusses the launch, what it means for the overall brand and the potential for further expansion
Dan Hojnik Involved Media GM said: "We are thrilled to be partnering with Stanley Black & Decker Australia"
"There will be media winners among those who can navigate the environment best"
She will oversee the Transact business and continue to work across Involved Media’s growing client list
The agency will take a data-driven approach to harness owned, earned and paid media to drive awareness and sales
Keith also spoke to Mediaweek about her team's successes and achieving 40% revenue growth this year
• "People are swayed by their cognitive biases, and strategists, planners and buyers are not an exception"
• The agency is partnering with the organising committee for Wollongong 2022 UCI Road World Championships
• Hojnik is responsible for the independent agency's clients, operations and staff in all markets
• The Manly Mermaids is one of the country’s leading women’s rugby 7s programs
• Involved Media has been appointed to the media strategy, planning and buying account for CA ANZ
• Chris Thomas has been consulting to Involved Media since mid-2021