AI

New Talent survey finds optimism among leaders but concerns persist among employees over AI’s impact on jobs.

by Tom Gosby – Jun 24, 2025

'We are committed to providing that performance, and that will take multiple forms as the models evolve and continue to improve.'

by Alisha Buaya – Jun 20, 2025

Criteo and dentsu have announced a global collaboration, with dentsu set to fully adopt Criteo’s Commerce Media Platform stack to optimise performance media strategies.

by Tom Gosby – Jun 16, 2025

DoubleVerify has launched DV Authentic AdVantage, a unified verification and AI optimisation tool aimed at boosting media quality and performance within walled garden video environments.

by Tom Gosby – Jun 13, 2025

The update, available in the US, Australia and more than a dozen countries around the world, gives users the capability to edit short-form videos using a variety of preset AI prompts.

by Alisha Buaya – Jun 13, 2025

'Just because Google has rolled out its AI summaries doesn’t mean we need to one-up them'.

by Natasha Lee – Jun 13, 2025

Man of Many has partnered with ProRata.AI to license its content for use in AI-generated responses, aiming to ensure fair attribution and compensation.

by Tom Gosby – Jun 12, 2025

Cooper: 'At R/GA, we’re not building off-the-shelf AI tools. We’re engineering purpose-built accelerants to unlock new creative and commercial possibilities.'

by Alisha Buaya – Jun 6, 2025

Adobe has rolled out its first globally available AI agents, Product Support Agent and Data Insights Agent, enhancing workflow troubleshooting and data analysis in Adobe Experience Platform.

by Tom Gosby – Jun 5, 2025

Over half of Australian marketers express low trust in retail media networks, despite the sector’s rapid growth, according to new research by Arktic Fox.

by Tom Gosby – Jun 4, 2025