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Stop selling tactics as strategy: The dangerous misuse of business language
Vinnie Romano: 'Throughout my career, I’ve had colleagues and peers glamourise the term, yearning to be a part of the strategic thinking for the firm and its clients.'
by Mediaweek Admin – Dec 3, 2024
Ryvalmedia puts its best foot forward winning Steve Madden media account
Joseph Pardillo: 'Their energy as a business, inspired by its rock and roll New York roots, will no doubt push us to continue to challenge the status quo in media.'
by Alisha Buaya – Dec 3, 2024
AFFINITY amplifies media expertise with industry heavyweights
Angela Smith: 'At AFFINITY, we are all about delivering transformative growth, and both Carmen and Billy embody that mission perfectly.'
by Emma Shepherd – Dec 3, 2024
New true crime FAST channel coming to 7plus
Titled True Crime Files, the FAST channel will bring nearly 100 hours of true crime content to 7plus.
by Jasper Baumann – Dec 3, 2024
Jack Nimble co-founders Adam Wise and Angus Mullane exit as James McInnes and Hayley Olsson step up to leadership roles
Cameron Bryant: 'We’re grateful to Adam and Angus for the incredible business they’ve worked hard to build.'
by Alisha Buaya – Dec 3, 2024
Media Roundup: Neighbours star cancer diagnosis, another ABC radio host leaves, Meta tightens ad rules to fight scams
Another Sydney radio presenter departs ABC, Neighbour's star's cancer battle, ABC under fire, Big Brother returns.
by Emma Shepherd – Dec 3, 2024
Jenni Dill appointed AANA chair as Martin Brown steps down
Josh Faulks: 'Our new chair and renewed board will help AANA shape the future of a trusted and sustainable marketing industry in Australia.'
by Alisha Buaya – Dec 3, 2024
eBay appoints We Are Social as social and influencer marketing agency of record
Suzie Shaw: 'We're excited to join forces with an iconic, community-driven brand like eBay, bringing our 15 years of social, influencer and culture-first expertise to their wonderful agency village.'
by Alisha Buaya – Dec 2, 2024
Howatson+Company launches sister agency Plus Also Studios
Plus Also Studios has onboarded Endeavour Group as its foundation client and its portfolio of retail and hospitality consumer brands.
by Alisha Buaya – Dec 2, 2024
TV Ratings 1 December 2024: Seven News wins Sunday, 60 Minutes tops 7News Spotlight
60 Minutes and 7News Spotlight both covered the Lindt Cafe siege, 10-years later.
by Jasper Baumann – Dec 2, 2024
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