Jack Nimble co-founders Adam Wise and Angus Mullane exit as James McInnes and Hayley Olsson step up to leadership roles

Jack Nimble - James McInnes, Adam Wise, Angus Mullane, Hayley Olsson

Cameron Bryant: ‘We’re grateful to Adam and Angus for the incredible business they’ve worked hard to build.’

Jack Nimble revealed a change in leadership ahead of the new year, three years since its acquisition by Sparro in 2021.

Co-founders Adam Wise and Angus Mullane have decided to leave the business to pave the way for the next generation of leadership and spend time with their families.

Stepping up are long-standing employees of Jack Nimble, James McInnes and Hayley Olsson. The duo have been promoted to key roles to fulfil the day-to-day leadership responsibilities of the business.

They will work closely with Sparro co-founders Morris and Cam Bryant to guide the agency strategy moving forward.

McInnes, who has been with Jack Nimble for four years, will step into the role of managing partner. In this position, he will steer the agency in its next chapter of growth — focusing on new business, brand reputation, and strengthening relationships with core clients.

Olsson, who has been with Jack Nimble for six years, has been promoted to executive producer. She will be to oversee the agency’s growing production team and its output.

McInnes and Olsson will be supported by group general manager, Hannah Jones, who will continue leading Jack Nimble and Sparro’s people and operations functions.

Wise and Mullane founded Jack Nimble in 2017 as a social-first creative agency and production company hybrid. With a disruptive approach focused on making every second count, Jack Nimble quickly became known for its innovative storytelling, efficient production models, and bold creative work.

Jack Nimble was acquired by Sparro in 2021, and in that period, the agency has grown from a team of eight to over 30 — with a client list consisting of the likes of American Express, Spotify, Netflix, LinkedIn, eBay, Bond University, ASICS, The Leukaemia Foundation and AMP to name a few.

In addition to this, Jack Nimble has won numerous trade media accolades over the years. It is also co-certified with Sparro as a Great Place to Work, and the pair were named both Australia’s 6th Best Place to Work and one of Australia’s Top 50 Best Workplaces for Women in 2023.

Cameron Bryant said: “We’re grateful to Adam and Angus for the incredible business they’ve worked hard to build. Morris and I look forward to seeing Jack Nimble grow in its next phase under James’ leadership and we’re glad that Sparro can be the solid foundation on which the agency can continue to grow. Jack Nimble’s unique blend of social-first creative and production capabilities are genuinely world-class, clients love their work, and we’re confident that the agency will continue to thrive in the future.”

McInnes, who has been working closely with Wise and Mullane over the last four years as part of Jack Nimble’s senior leadership team, said he’s grateful for the opportunity to lead the business into its next phase.

“Jack Nimble has made a huge impact on the industry under Adam and Angus’ leadership, so it’s an honour to step into this role and continue building on the foundation they’ve created. The brand, the culture and the team they’ve built is second-to-none, so I’m confident that the future is incredibly bright.”

Reflecting on the decision to leave the business, Mullane said: “Building Jack Nimble has been one of the most rewarding journeys of our lives. We’ve poured our hearts into creating something special, and after seven years, we feel it’s the right time to take a break and let the next generation of Nimblers like James and Hayley thrive.”

Wise added: “We’re really proud of the niche that we found in the market. Staying true to that and finding amazing people, supportive partners like Sparro, and like-minded clients who believe in it as much as we do has been the key to our continued success. There’s still so much more to come from Jack Nimble, and we’re confident we’re leaving the business in very safe hands.”

Top image: James McInnes, Adam Wise, Angus Mullane, Hayley Olsson.

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