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Google admits major Privacy Sandbox failures in CMA report
James Bayes: 'This pullback on Privacy Sandbox may demonstrate that Google is quietly retreating from the open internet ahead of the DOJ trial resuming next month.'
by Alisha Buaya – Feb 21, 2025
Westpac appoints BMF as its creative agency
Carolyn McCann: 'Their innovative approach and proven track record in delivering impactful campaigns for clients aligns perfectly with our vision for the future.'
by Alisha Buaya – Feb 21, 2025
Gage Roads launches creative partnership with VML
Mick McKeown: 'The collaboration with VML was seamless from the start with the campaign planned with ideas that will span the next few years.'
by Alisha Buaya – Feb 21, 2025
72andSunny to develop local brand positioning for Cadillac
Heath Walker: '72andSunny were able to quickly get to the heart of what has made Cadillac so successful overseas.'
by Alisha Buaya – Feb 21, 2025
ETA BBQ Sauce embraces nostalgia in no-nonsense campaign via Connecting Plots
Christine Fung: 'There’s a huge loyalty in Aussie culture for the brand and product and we feel we owe it to them to be true to who we are.'
by Alisha Buaya – Feb 21, 2025
Western Sydney International airport launches tender for out-of-home digital advertising
There will be around 80 different digital advertising assets across the airport, including large format outdoor digital signage and in-terminal advertising screens.
by Alisha Buaya – Feb 21, 2025
Mindy Kaling reveals what to expect from Meghan Markle's new Netflix series
Mindy Kaling: 'A misconception about Meghan is that she's in any way fussy or has expectations of fanciness.'
by Natasha Lee – Feb 21, 2025
Officeworks expands retail media with in-store digital screens
Jessica Richmond: 'This evolution of our retail media network will provide our customers with an improved in-store experience.'
by Natasha Lee – Feb 21, 2025
Ogilvy appoints new executive creative director in Sydney
Michelle Holland: 'Max’s passion for craft and his ability to connect with audiences across different platforms makes him a truly exceptional creative talent.'
by Alisha Buaya – Feb 21, 2025
Iconic TV series Neighbours axed for a second time
'The program will be missed by the fans and the people who have been part of this amazing journey.'
by Natasha Lee – Feb 21, 2025
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