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VMO launches Ultimate Media Champion competition
Winners will receive a $5,000 Webjet voucher and a one-year Fitness First or Goodlife membership.
by Alisha Buaya – Jun 17, 2024
Free TV: Millions will miss out on free sport unless laws are updated
Only 29% of Australians watch TV exclusively through an aerial, according to the research commissioned by Free TV.
by Jasper Baumann – Jun 17, 2024
Zambrero hires Jade Clark as head of marketing
In March, Mediaweek revealed Supermassive had snared Zambrero's creative account.
by Brittney Rigby – Jun 17, 2024
SBS News crowned Australia's most trusted news brand
The Digital News Report also noted the growing concern about misinformation in Australia, which rose to 75% from 64% in 2022.
by Jasper Baumann – Jun 17, 2024
Special nabs IGA's creative account
Lindsey Evans: "It is a brand that is at the heart of so many communities."
by Alisha Buaya – Jun 17, 2024
Ciel Graham: An auto marketer's guide to cutting through clutter and complexity
"With more brands, more choices, new needs, and new influences, buyers are overwhelmed rather than spoilt for choice."
by Mediaweek Admin – Jun 17, 2024
Claxon wins Wideline Group's media and creative account
Claxon has already begun working on the account, starting with strategy development. The creative execution is expected to launch in market in Q3.
by Alisha Buaya – Jun 17, 2024
The Australian and Today the Brave unveil brand platform, 'Welcome to the Contest of Ideas'
Jaimes Leggett said the platform "reflects News’ readiness to challenge the status quo, something that we see the business doing day-in-day-out."
by Jasper Baumann – Jun 17, 2024
Former OzTam CEO Doug Peiffer joins Foxtel Media as senior adviser
Mark Frain: "There are only a handful of people around the world able to really navigate this field."
by Jasper Baumann – Jun 17, 2024
Local ad revenue to grow by 7.3% to $28.9bn: Magna
Magna predicts TV budgets will stabilise thanks to the Olympics, growing by 0.2% following last year's 2.3% drop.
by Alisha Buaya – Jun 17, 2024
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