Social Media
Latest stories

Streem Social launches new performance metrics
The new metrics enable realtime tracking of social media content performance
by Mediaweek Admin – Oct 10, 2022

Snapchat and Prime Video launch AR takeover of Sydney Harbour Bridge for The Rings of Power
This launch is Australia’s first use of Snap’s "Landmarker" technology
by Mediaweek Admin – Oct 7, 2022

TikTok introduces mental well-being initiative
The hub includes themed hashtags and access to organisations that provide essential resources
by Mediaweek Admin – Oct 7, 2022

Squirrels In My Pants: The top TikTok trends in Australia
Netflix's Heartbreak High is among the trending hashtags on TikTok
by Mediaweek Admin – Oct 7, 2022

Paramount Upfront 2023: Paramount and Twitter expand partnership with The Checkout
Four of the top five most Tweeted about reality shows in Australia were Channel 10 programs
by Mediaweek Admin – Oct 6, 2022

Instagram unveils four new ad surfaces and creative tools for businesses
The tools will give brands an easier way to create, tell their story, and grow their business
by Mediaweek Admin – Oct 6, 2022

Jellysmack partners with Changer Studios for YouTube Creator Accelerator program
The four-week program aims to establish YouTube creators across Australia and New Zealand
by Mediaweek Admin – Oct 5, 2022

Mega-influencers bleeding millions of followers, HypeAuditor data reveals
Only 60% of Instagram accounts are estimated to be real people
by Mediaweek Admin – Sep 19, 2022

Fabulate enters New Zealand influencer and content marketing space
• The platform launched its offering to the NZ market in conjunction with Born Bred Talent
by Mediaweek Admin – Sep 15, 2022

Snap report reveals what young Australians want from brands this holiday season
• In Australia, 65% of all shoppers cite gift giving as important
by Mediaweek Admin – Sep 15, 2022

Adobe reveals the vital role and impact emoji in digital communication
• 82% of Australian emoji users send up to 50 emojis in their text or online messaging a day
by Mediaweek Admin – Sep 14, 2022

Jellysmack appoints Ezechiel Ritchie to general manager APAC
• Ritchie joined Jellysmack last year as ANZ and SEA country manager
by Mediaweek Admin – Sep 13, 2022

WeAre8 announces the Australian celebrities in support of the platform
• The social media app also launched new marketing campaign
by Mediaweek Admin – Sep 12, 2022

Meltwater's Tim O'Rourke discusses current and future sports coverage trends
• "You're going to see a lot of athletes looking to sponsorships and ways to promote their brand on socials."
by Grace Gollasch – Sep 5, 2022

Twitter announces trial of 'Edit Tweet' button
Twitter announces the much requested 'Edit Tweet' button is being tested
by Mediaweek Admin – Sep 2, 2022

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